Advertising to Baby Boomers

JULY 17, 2012

Advertising to Baby Boomers. Youll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic. Banner Ads = Happy Meal Toys…??? There’s a fellow at Forbes who says that banner advertising is now akin to Happy Meal Toys : The New Price Of A Web Ad: Free?

Banner 66

Banner Advertising Education ROI 66

InMobi

DECEMBER 30, 2013

With the total value of mobile traffic having already increased multi-fold this year, mobile advertising has gained huge prominence and become hot tech topic. With so many people using smartphones and tablets, mobile strategy is going to be more important than ever in 2014. Let’s take a look at the top mobile trends for 2014.

Marketing 52

Marketing Mobile Ads Communications Rich Media 52

Clearcode

JULY 3, 2023

Companies and agencies are increasingly paying attention to the possibilities of in-game advertising within the metaverse. In this video interview, Michael Sweeney , Head of Marketing at Clearcode , asked Ann Hand , Chairman & CEO of Super League Gaming , a series of questions about advertising in the metaverse.

Advertising 52

Advertising Pop-Up Banner Audience 52

Lemonads

SEPTEMBER 10, 2020

Why should you know about these top 9 best native advertising platforms ? With all these advertising platforms popping up, the biggest question above all is, which should we pick? You can now fully compare each platform in which you’ll find all their offers, pros, and cons for publishers and advertisers! That’s right!

Native Advertising 52

Native Advertising Advertising CPC Banner 52

Lemonads

JUNE 28, 2020

Many people in marketing and advertising aren’t exactly sure what native advertising is. Back in 2014, a Copyblogger survey found only 3% of marketers felt “very knowledgeable” about it. So, what is native advertising? In reality, many consumers spot native advertising and like it, or are happy to look past it.

Native Advertising 52

Native Advertising Advertising Banner Fashion 52

Clearcode

SEPTEMBER 11, 2023

A demand-side platform (DSP) is a piece of software that advertisers and ad agencies use when they want to buy ad inventory in an optimally streamlined manner across multiple ad exchanges and supply sources. With a DSP, advertisers can buy: Display ads: These are banners and interactive ads that appear on websites and apps.

Demand Side Platform 97

Demand Side Platform Ad Exchange Impressions Ad Targeting 97

Advertising to Baby Boomers

AUGUST 28, 2013

Advertising to Baby Boomers. Youll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic. The web is dead for advertising/banner ads: 17 July 2012 Banner Ads = Happy Meal Toys…??? Tablets could become a major vehicle for advertising.

Advertising 53

Advertising Pharmaceuticals Banner Education 53