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KR Wavemaker Announces Leadership Change With CEO Departure

Adweek

The chief executive of KR Wavemaker, the French arm of the WPP-owned media agency, Jean-Philippe Bertaux, has stepped down and will be succeeded by CEO Julien Boyer and President Roch Osenda. After 13 years within the agency, with 10 spent as CEO, Bertaux has overseen the merger of Maxus/MEC and the acquisition of KR Media.

Agency 247
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Why Diversity and Inclusivity Matter to the New Consumer

Adweek

On March 30, Adweek examined the impacts of inclusive marketing in The New Consumer virtual summit, featuring brand experts and executives like KR Liu, Google's head of brand accessibility. Designing for everyone has become a priority. You can watch all.

Marketing 245
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Foundry’s Evolution: The Company’s Journey to Becoming a MarTech Powerhouse

Ad Monsters

KR: Tech is going to be powered by robust data. KR: I love that question. KR: It would be nearly impossible to do anything we just talked about without the acquisitions. KR: I will say that you need to clearly know your customers and know your markets. How do you think this will help improve the ad tech space as a whole?

MarTech 98
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InMobi Native Ads On South Korea’s #1 Social Network Platform

InMobi

Contact us at kr-proposal@inmobi.com This partnership marks a giant leap towards a future where native advertising thrives in the South Korean mobile ad scene like never before. Interested in advertising with InMobi Native Ads on KakaoStory?

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How to Build the Right MarTech and AdTech Stack for Your Business

Basis

KR : Ensure you know what problem it is you’re trying to solve for. As you become a more sophisticated operation, that data will also inform what other types of technologies you might need in your stack to fill in holes in your strategy or maximize performance in specific areas.

MarTech 86