Digiday

NOVEMBER 30, 2022

So, if you advertise to me Dove Body Wash, that’s a miss, but Axe Body Spray is a win. “I want to be advertised to in the right way, with things that I like, which requires data-driven decisions, that are opt-in, around the things that are the most important for that consumer.

Media 62

Media Advertising Machine Learning Education 62

Ad Monsters

NOVEMBER 3, 2022

It means blending in with people from all walks of life — varying in appearance, body type, age, ethnicity, gender, and more. It entails entering the fray from altitude levels higher (or lower) than any other group would ever consider. Adapting to change quickly is a tremendous skill that requires a flexible mindset.

Media 98

Media Cookies 98

Martech Series

NOVEMBER 4, 2022

In the coming months and years, we’ll start to see guidelines and structures come down from governing bodies which will help unify and clarify this equation and allow for relevant comparisons. Nevertheless, there needs to be goals and benchmarks that companies are working toward. Without them, progress can be difficult to understand.

MarTech 94

MarTech Conversion Marketing Advertising 94

Martech Series

NOVEMBER 17, 2022

To solve this issue and provide transparency into technical standard adoption and usage, IAB Tech Lab, the global digital advertising technical standard-setting body, is unveiling a new Specification Adoption Program.

MarTech 52

MarTech Communications Advertising Marketing 52

Ad Monsters

NOVEMBER 25, 2022

Utilizing the insight that only 2% of women find themselves beautiful, Dove wanted to portray the realistic body type examples of women rather than portraying real women as models. She decided to focus on the consumer instead of the product and really determine how to find a purpose for the product in the consumer’s lives.

Ad Tech 97

Ad Tech Education Audience Advertising 97

Digiday

NOVEMBER 17, 2022

Along with new global AR lenses for a number of national teams, Snap is also using the tournament to debut its new “live garment transfer” tech with Adidas to let people virtually try on jerseys to see how they look on users based on their body type.

Marketing 68

Marketing Fashion Media Audience 68

Adweek

NOVEMBER 1, 2022

A disability or a chronic illness is not an obstacle to a wonderful sex life. That's the message two nonprofits are delivering in a raw, powerful campaign designed to break down stigmas.

Education 265

Education Advertising 265

Martech Series

NOVEMBER 30, 2022

Present-day solutions either offer unrelatable, cartoon-like avatars or confine you to a box on a screen that masks the critical body language cues we rely on for genuine communication and collaboration.

Communications 85

Communications MarTech Marketing 85

Martech Series

NOVEMBER 29, 2022

including hair salons, face and body treatments, MedSpas, barbershops, and nail salons. Boulevard is helping fuel that growth by providing the first and only client experience platform specifically designed to meet the unique needs of the self-care industry.

MarTech 57

MarTech Marketing Media 57

Martech

NOVEMBER 2, 2022

Just make them appear naturally in the important HTML tags of your page, and in the body text. I sorted it out in a nice table that I share with you here: Once your keyword list is established, integrate them into your post. No need to repeat them at the beginning of each sentence, it would be unproductive.

SEO 100

SEO Conversion MarTech Marketing 100

Basis

NOVEMBER 9, 2022

Predetermined performance art, yes, but it still involves two or more athletes running, jumping, and falling; being shoved, slammed, and shouted at; 20 minutes a night, 200 to 300 nights per year, all around the world, for as long as their bodies can stand it. …Or is it?

Advertising 52

Advertising Retargeting Entertainment Rich Media 52