Remove Conversion Rate Remove Geo targeting Remove Impressions
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Growth of Location Based Marketing and Its Importance

Martech Series

Users have a better overall impression of your app after using it, increasing the likelihood that they will frequently use it again. Geo Targeting. In order to send users customized messages based on their location, geo-targeting marketing is utilized to locate the user.

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9 Creative Ad Trends That Will Transform Marketing in 2025

Single Grain

Location-based AR activations (geo-targeted experiences that reveal content in specific locations). This trend is driven by compelling statistics: UGC-based ads receive 4x higher click-through rates compared to brand-created content. Social posts featuring real customers increase conversion rates by an average of 29%.

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How to control Performance Max campaigns

Martech

The main reason is that ad groups with RSAs got around twice as many impressions as ad groups without RSAs because the machine was able to make ads relevant for a significant new number of searches. And while the conversion rate was around 11% worse, the large increase in impressions more than made up for that.

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100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

Single Grain

DataPortal ) Businesses with an active LinkedIn page receive 7x more impressions, 5X more page views, and 11x more clicks per follower. Oberlo ) LinkedIn discontinued geo-targeting in sponsored messaging campaigns in the EU as of January 10th, 2022. Hootsuite ) LinkedIn posts with images receive 2x higher comment rates.

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5 tips for Performance Advertisers to #WinWithVideo

InMobi

Mobile video’s telling effect on key downstream metrics such as click-through rates (CTR), conversion rates (CVR) and quality of users acquired is unparalleled. This also leads to efficient buying by preventing wastage of impressions. Video consumption is rapidly shifting from 47 inches to 4.7

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10 Best Facebook Advertising Strategies to Drive More Revenue

Single Grain

You can also run your advertisements using the CPM (cost per thousand impressions) model. By making the buying process easier, you can increase conversion rates. You can set up geo-targeted ads by visiting your Facebook page, refining your audience, and changing your location to target the audience in a designated area.

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Beyond Google: Top-Performing Paid Media Alternatives for 2025

Single Grain

The platform offers an average CPC of $1.54 , a conversion rate of 2.94%, a CTR of 2.83%, and a CPA of $41.44about 30% lower than Google’s. Microsoft Advertising’s key advantages include: Less competition : Fewer advertisers competing for impressions leads to lower cost per clicks (CPCs) and better ad positions.

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