Automating decisions with real-time situational context
Martech
DECEMBER 13, 2021
However, there are contextual clues that will make the bank’s offers to Jason much more relevant. “In For example, it’s useful to engage a customer like Jason when he’s at a car dealership. His bank might not know that he’s there, because they aren’t following, and that would be creepy.
Let's personalize your content