MNTN

FEBRUARY 6, 2024

As the digital landscape evolves, OTT advertising has emerged as a potent tool for marketers aiming to reach audiences directly on their streaming content platforms. These are 125+ reliable networks that we’ve all grown to know and love, like CNN, CNBC, Food Network, and more.

Advertising 98

Advertising Retargeting CPA Audience 98

Single Grain

JUNE 15, 2020

ThinSlim Foods is a brand of low-carb products that has been doing quite well: they’ve grown 100-150% every year for the last seven years. But although they were getting a good ROAS, they weren’t able to increase conversion volume with their account structure. TSF was only using Google search to promote their brand terms.

Food 105

Food eCommerce Retargeting Conversion 105

Single Grain

APRIL 24, 2023

Their cost per conversion decreased by 15.61% while maintaining a conversion rate of 7266.22%. Dive Deeper: SaaS Lead Generation: How We Improved Axure’s Lead Quality Overnight ThinSlim Foods ThinSlim Foods was experiencing serious growth: 100-150% over the course of just a few years. So, what needed to change?

CPL 52

CPL Conversion Rate Food Conversion 52

Single Grain

JANUARY 23, 2023

This enables them to develop ideas that will enhance your exposure in the search engines and among your target audience. With less of a budget to work with, the PPC consultant prepares an alternate strategy (like using different keywords) to produce higher conversion rates.

Click Through Rate 59

Click Through Rate CPC Conversion Rate Conversion 59

Lemonads

APRIL 3, 2020

The good news is that companies in certain industries experienced a major increase in web traffic including finance, healthcare, food, exercise gear, and news outlets. Traffic volumes for e-commerce related searches decreased in general, but many essential sub-industries saw a big boost, including baby food and grocery deliveries.

Affiliates 52

Affiliates Marketing Non-Profit Healthcare 52

Single Grain

MAY 10, 2022

This will reduce the time it will take them to get to know your target audience and write compelling ads. As a full-service Google Partner, we will assist your business in identifying the audiences and demographics your business needs to target. Using Target CPA bidding to boost your conversions while keeping your CPA low.

Agency 52

Agency A/B Testing Retargeting CPA 52

Lemonads

AUGUST 15, 2021

There are a few different types of affiliate marketing structures, but the most popular type includes four main stakeholders, which are the advertiser, the affiliate, the target audience, and the affiliate network. The target audience: The final consumer. The advertiser: The brand that sells its product or services.

Affiliates 52

Affiliates Marketing Ad Space Conversion Rate 52

Single Grain

APRIL 25, 2022

Reputable paid search marketing agencies study and understand your target audience, competition, industry, and business goals in order to create ad copy that is strong enough to increase clicks. How do they refine the target audience? Advising intelligent bidding strategies to maximize clicks and target cost-per-acquisition (CPA).

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

SEPTEMBER 22, 2023

Middle of the Funnel: The MoFu stage nurtures audiences who have shown interest in your brand or products but have not purchased yet. Choosing a restaurant might be as simple as deciding, “Well, I feel like Chinese food, not Mexican, tonight.” Action Goal: Encourage the audience to take a specific action.

Marketing 105

Marketing Conversion SEO Conversion Rate 105

Single Grain

DECEMBER 6, 2019

Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. The campaign generated a 65% click-through rate and a 33.6% Opportunity to reach younger audiences.

Marketing 145

Marketing SEO Conversion Audience 145