Single Grain

AUGUST 27, 2019

One of the most basic rules to SEO is to increase the number of internal and external links as well as brand mentions and keywords in order to boost visibility. According to Moz’s latest report , social signals (including Facebook and Twitter engagement rates) made up to 3.47% of Google’s ranking factors.

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Single Grain

JULY 19, 2019

The number of social media users worldwide is 3.484 billion , up 9% year over year. The reason why social media is important to marketers is because it allows them to put their brand out there while implementing strategies, measuring outcomes and, ultimately, influencing their target audience to act in a certain manner.

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Media Banner Brand Awareness Pop-Up 106

Single Grain

NOVEMBER 15, 2019

billion daily active users worldwide on Facebook, so you’re dead on the money by choosing this social network as your ad platform of choice: And, by the way, you’re in good company: 6 million businesses are using Facebook ads to reach their target audiences. If you haven’t done this already, here’s a quick set-up guide.).

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Video Ads A/B Testing Audience Pop-Up 97

Single Grain

MARCH 16, 2020

If ads for those sneakers aren’t following you across websites, then you’ve probably just cleaned up the web cookies. It means we know that the audiences we want to reach may be scattered across various media and platforms and that some of them should be addressed directly. What does this all mean? music gig, party or storefront).

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Advertising Marketing Ad Tech Demand Side Platform 105

Single Grain

OCTOBER 11, 2019

In short, event marketing is a marketing strategy where a brand can promote itself and their products by holding an in-person event – such as a conference, networking meet-up or live version of your podcast – for its audience. Send them follow-up thank you emails or surveys and include links to your social media.

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Single Grain

JUNE 26, 2023

Navigating the world of franchise ads can be a daunting task, with the challenge of driving traffic to individual locations while maintaining brand consistency. How can franchise businesses effectively reach their target audience, engage with them and, ultimately, drive traffic and sales?

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SEO Food Audience Media 52

Single Grain

JANUARY 2, 2024

From choosing which social media sites to focus on, to developing a rhythm of content that resonates with each platform’s audience, it’s no surprise that social media marketing can get overwhelming. By the end, you should be able to apply this way of thinking to your own brand to isolate which platforms might perform best for you.

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Media Audience Education Entertainment 52

Single Grain

JULY 19, 2019

As per Techgrabyte , “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030.” Programmatic advertising means using AI to automate ad buying so you can target more specific audiences.

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Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

As per Techgrabyte , “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030.” Programmatic advertising means using AI to automate ad buying so you can target more specific audiences.

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Marketing Machine Learning Banner Conversion Rate 108

Single Grain

AUGUST 6, 2019

A marketing funnel is a way of breaking down the customer journey all the way from the “awareness” stage (when they first learn about your business) to the “purchase” stage (when they’re ready to buy your product or service). Often funnels can also include post-purchase follow-ups which increase retention as well as cross- and up-sells.

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Marketing SEO Banner Conversion 112

Single Grain

DECEMBER 6, 2019

If you haven’t already realized it, 2020 may be the year that a lot of people wake up to the dominance of artificial intelligence (AI). Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. Get A Free Consultation. 1 ) Artificial Intelligence. 2) Programmatic Advertising. Home decor.

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Marketing SEO Conversion Audience 145

Single Grain

NOVEMBER 28, 2023

When you think of the different ways people are using tools like Bard to answer their questions, there’s always a likelihood that Bard will refer to topically authoritative brands that support its response to the user’s prompt. It essentially takes information from Google and presents in a more conversational way.

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Marketing First-Party Cookies SEO Cookies 126