Ad Rants
JULY 25, 2022
A PPC agency can help you create and implement an effective PPC campaign that will help you achieve your business goals. In fact, according to Google, 61% of users are more likely to contact a business if they have a mobile-friendly website, and 70% of mobile searches lead to action within one hour.
VideoWeek
SEPTEMBER 2, 2022
Gessler said Tribune saw “very manageable declines in mobile search referrals” post-AMP, with search traffic drops averaging at around 12 percent. The Week For Agencies. The account was previously handled by IPG media agency UM. Newsquest Closes The National Wales. Hires of the Week.
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Martech
OCTOBER 23, 2023
Search engine competitors and claims of harm Microsoft says Google’s mobile search is a superior product (Sept. 28) CEO of Advertising and Web Services Mikhail Parakhin told the court that Microsoft’s mobile search is not as good as Google’s mobile search. Google search ads ‘can’t be replaced’ (Oct.
VideoWeek
DECEMBER 9, 2022
Microsoft has recently considered building a “super app”, incorporating shopping, messaging, news and search services, The Information reported on Tuesday. The idea was to loosen Google and Apple’s grip on the mobile search market, suggested the report. The Week For Agencies. Brian Wieser Set to Leave GroupM.
InMobi
MAY 21, 2019
12 percent of all time spent on a mobile device is in browsers, according to comScore. Roughly half of all smartphone owners don’t conduct mobile searches. billion mobile connections /endpoints in the world, according to GSMA. When will mobile app ad spending overtake TV ad spending? There are more than 8.9
Martech Series
FEBRUARY 20, 2023
A tool that evaluates a website’s mobile friendliness and mobile SEO optimization is known as a mobile SEO page analyzer. It can assist in locating problems that might lower a website’s position in mobile search results and make recommendations for how to make the website mobile device-friendly.
InMobi
JULY 29, 2013
Top mobile activities that would drive trial and purchase of personal care products. Brand marketers and their agency counterparts need to formulate their mobile strategies accordingly. While thats certainly true, research has shown that mobiles role is also much more than that.
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