Brid.tv

NOVEMBER 1, 2022

Are you looking to start monetizing your content or improve your current monetization infrastructure? If so, consider finding a programmatic ad provider. Programmatic advertising platforms make the process of selling ad inventory simpler and more streamlined. Table of Contents. Google ADX 2.

Header Bidding 52

Header Bidding Demand Side Platform Real Estate Advertising 52

Clearcode

SEPTEMBER 11, 2023

A demand-side platform (DSP) is a piece of software that advertisers and ad agencies use when they want to buy ad inventory in an optimally streamlined manner across multiple ad exchanges and supply sources. The inventory can be purchased in real time through a single-user interface.

Demand Side Platform 97

Demand Side Platform Ad Exchange Impressions Ad Targeting 97

Automatad Inc.

NOVEMBER 23, 2023

AdTech is a domain that contains different software and tools to help brands, services, and publishers perform effective ad buying and selling. They help them analyze, strategize, and deliver better digital advertising campaigns. AdTech streamlines the ad buying and selling process as it becomes more complex with competition.

Ad Exchange 40

Ad Exchange Ad Server Ad Space Ad network 40

Brid.tv

AUGUST 29, 2022

With the rise of the popularity of video content came the rise in the number of platforms offering access to movies, shows, and other video formats to audiences far and wide. Whether you’re an established CTV provider or you’re just starting, you’ll need a reliable CTV advertising platform by your side. Table of Contents.

Advertising 52

Advertising Header Bidding Ad network Video Ads 52

Adtelligent

OCTOBER 6, 2021

Combining this with the need for brands and online entrepreneurs to adjust to the changing digital landscape, we can comprehend why the programmatic advertising market has grown by 24.9% What is programmatic advertising. Monetizing ad units requires a Supply-side platform or SSP. to reach $14.2

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Monetize More

SEPTEMBER 30, 2022

When it comes to app monetization, advertising has maximum potential when it comes to revenue generation. This article breaks down the best advertising practices for apps to help make sure you leave not a single cent on the table. Gather key user data from the get-go. What’s your Strategy Plan? Stick to the OG’s.

Advertising 52

Advertising Banner Video Ads Click Through Rate 52

Monetize More

JULY 28, 2022

Google OpenBidding is an ad exchange that lets publishers invite demand partners (ad networks) to a unified, server-to-server auction so that they can start bidding for impressions on their sites. It is a server-side unified auction that publishers can access through GAM’s automated bidding platform. Stay tuned!

Header Bidding 72

Header Bidding Ad Exchange Cookies Ad network 72

Lemonads

NOVEMBER 29, 2020

Programmatic advertising today can really make a difference to a company, helping it to be more competitive in its sector, but how, why, and mostly where does programmatic advertising come in? So let’s delve deeper through the following topics we’ll cover here in our article: What is Programmatic advertising?

Advertising 52

Advertising Ad Inventory Video Ads Ad Space 52

Smart-Hub

OCTOBER 15, 2023

The digital advertising landscape is evolving so rapidly that it may be challenging for businesses to maintain the same speed and adapt on time. White label partnership is the latest trend in ad tech. Let’s review the features of the white label ad tech solution for enterprises, and its value for the ad tech market.

Ad Exchange 52

Ad Exchange Ad Tech Non-Profit ROI 52

Smart-Hub

JANUARY 23, 2023

Spoiler alert: you have probably already seen programmatic ads in one way or another, even if this is the first time you’ve seen this word combination. So, what is programmatic advertising? This is not programmatic. Example 2: you use the Google Ads platform to display your banner ads.

Advertising 40

Advertising Ad Exchange Banner Header Bidding 40

Monetize More

FEBRUARY 7, 2023

Third Party Cookies are set to go away in 2023, so what’s gonna replace them in digital advertising? Whether you’re looking for more control over your data or want to meet rising consumer expectations and improve user experience, we’ve got the perfect solution for you. They are also known as Identity Solutions.

Cookies 52

Cookies Header Bidding First-Party Cookies Retargeting 52

Clearcode

APRIL 21, 2023

When advertising made its way to the online world back in 1994, many news publishers adopted the advertising model as a way to generate revenue from their online publications. Key Points Many publishers, app developers and media companies employ subscription-only plans and advertising to generate revenue.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79

Monetize More

JUNE 17, 2022

Third Party Cookies are set to go away in 2023, so what’s gonna replace them in digital advertising? Whether you’re looking for more control over your data or want to meet rising consumer expectations and improve user experience, we’ve got the perfect solution for you. First party data. Contextual advertising.

Cookies 52

Cookies Header Bidding First-Party Cookies Audience 52

RevX

APRIL 5, 2022

Popular Posts Demanding Transparency in Programmatic: An Advertiser’s Responsibility and Strength Taking a Data-Driven and Customer-Centric Approach With Divya Bhargava CPM Bargainer for Programmatic Advertising – Behind the Scenes. 1) Campaign Management. 2) Analytics and Reporting.

Demand Side Platform 52

Demand Side Platform Machine Learning Rich Media Audience 52

Clearcode

APRIL 26, 2022

The programmatic advertising industry can be hard to understand; there’s specific terminology, a whole bunch of initialisms, and dozens of AdTech platforms. Watch the video below to learn about AdTech and programmatic advertising. The key platforms (i.e. A Brief History of Digital Advertising.

Advertising 52

Advertising Header Bidding Ad Server Ad Exchange 52

Single Grain

JUNE 30, 2022

Programmatic ads are one of the most efficient, cost-effective, customizable, and data-driven methods of buying paid media. By 2023, it's estimated that 91% of total digital ad spend will be on programmatic technology. TABLE OF CONTENTS: ↓ What Is Programmatic Advertising? Let’s begin!

Agency 52

Agency Advertising Retargeting Conversion 52