Basis
AUGUST 26, 2022
Mobile usage is through the roof. Mobile ad spending continues to soar. Mobile gaming is off the charts. Mcommerce (or mobile commerce) keeps gobbling up marketing share. So, just how much time are consumers spending on mobile? What is mobile’s share of digital ad spending? billion and 68.3%
Clearcode
SEPTEMBER 20, 2023
According to Statista, global programmatic advertising spending is expected to reach USD 724 billion by 2026. DSPs are connected to ad exchanges and supply-side platforms (SSPs) and enriched with data from data platforms like data management platforms (DMPs) and customer data platforms (CDPs). billion by 2029.
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Adtelligent
JULY 19, 2022
Paid search advertising shows high levels of efficiency, mainly because the ad is for people already searching for this service or product. Considering that people are searching for everything via search engines, there is a potential for big audiences. They are marked as ads to avoid any confusion. Privacy concerns.
Ad Colony
JUNE 6, 2022
These apps provide convenience, ease, functionality, and fun, and consumers have now made a habit of going to their mobile devices to provide for their everyday needs. In addition, grocery delivery apps are continuing to see major growth with almost 50 million adults expected to be using that type of app by 2026, up from 22.9
Smart-Hub
DECEMBER 22, 2023
Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. What is Ad Tech? It transforms how businesses engage with their audiences and requires technical expertise to navigate. AdTech Ecosystem: What is it and Who is it For?
Digital Turbine
JUNE 6, 2022
These apps provide convenience, ease, functionality, and fun, and consumers have now made a habit of going to their mobile devices to provide for their everyday needs. In addition, grocery delivery apps are continuing to see major growth with almost 50 million adults expected to be using that type of app by 2026, up from 22.9
Automatad Inc.
FEBRUARY 9, 2023
This surge in the online economy shows a growing preference among businesses to use digital advertising to reach their desired audience. Banner ads play a critical role in this process, providing a cost-effective and efficient way for advertisers to reach the relevant audience. billion dollars by 2026. For the U.S.
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