2025 Audience Mobile Ads Video Ads 
illumin
NOVEMBER 24, 2023
Since many target audiences are best reached on social media sites via short-form videos, many organizations are switching up their strategies to include more short, vertical clips. Perhaps this new technology can help marketers reach audiences on mobile? billion by 2025.
Adtelligent
JULY 19, 2022
Paid search advertising shows high levels of efficiency, mainly because the ad is for people already searching for this service or product. Considering that people are searching for everything via search engines, there is a potential for big audiences. They are marked as ads to avoid any confusion. billion by 2025.
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Basis
AUGUST 26, 2022
Mobile usage is through the roof. Mobile ad spending continues to soar. Mobile gaming is off the charts. Mcommerce (or mobile commerce) keeps gobbling up marketing share. So, just how much time are consumers spending on mobile? What is mobile’s share of digital ad spending? billion in 2024.
InMobi
DECEMBER 13, 2019
2019 was the year that people spent more time looking at and using mobile devices than they did watching television. So, by necessity, marketers looking to reach their target audiences have to leverage mobile and incorporate apps into their marketing and advertising strategies. In the U.S., But is 2019 the tip of the iceberg?
VideoWeek
JULY 8, 2022
YouTube still seems focussed on winning over creators for Shorts – its blog post this week marking the one year anniversary touted Short’s ability to grow musicians’ audiences. Nowtilus’ core server-side ad insertion functionality will be integrated into Equativ’s programmatic video ad tech stack.
InMobi
FEBRUARY 19, 2016
Jason Gruber, SVP Product Management & Strategy, Rubicon Project “Programmatic buying will exceed 50% of mobile ad buys and will break out of its niche and become an established answer to marketer’s digital advertising goals this year. Video has already become the mobile ad unit of choice for both brand and performance marketers.
Single Grain
MAY 24, 2023
In-app advertising statistics are a great help to any successful digital marketing campaign, helping you reach and engage with your target audience effectively. This dominance reflects advertisers’ recognition of mobile’s power in capturing audience attention and driving brand awareness and conversions.
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