Monetize More

FEBRUARY 8, 2023

It doesn’t matter where you go since all ad managers have access to the same ol’ advertising sources. As a Google-certified partner (since 2010), the publishers we work with benefit from our constant access to the hottest updates about the ever-changing ad industry, putting them 10 steps ahead of their contemporaries.

Header Bidding 52

Header Bidding A/B Testing Viewability Ad network 52

Monetize More

APRIL 19, 2023

Mediavine also employs machine learning algorithms to analyze traffic and user behavior, optimizing ad placement and increasing publisher revenue. MonetizeMore MonetizeMore is an award-winning Google Certified Publishing Partner that connects publishers with advertisers to help them monetize their content effectively.

Header Bidding 52

Header Bidding Ad Inventory Ad network Ad Server 52

Basis

MAY 29, 2023

Brands need systems to both collect this data and connect it to their CRM platforms to create personalized advertising experiences. By leveraging an omnichannel advertising platform, teams could then retarget these prospective travelers via paid search or native ads as they move from awareness towards consideration and purchasing.

Marketing 72

Marketing Retargeting Audience Machine Learning 72

Monetize More

DECEMBER 28, 2022

It has become extremely popular recently and is now in high demand by various companies in the advertising space. MonetizeMore dominates the ‘publisher tool’ category in the Lumascape by providing premium advertising yield to its publishers since 2010 through PubGuru header bidding technology, Traffic Cop, and much more.

Ad Server 52

Ad Server Demand Side Platform Retargeting Ad Tech 52

VideoWeek

JUNE 9, 2023

ANA says Agencies Should Ask for Brands’ Permission Before Using AI The Association of National Advertisers this week released an update to its services agreement template, which is designed for advertisers to use when contracting with media buying agencies in order to increase transparency.

Agency 52

Agency Media Ad Tech eCommerce 52

Martech

NOVEMBER 15, 2021

Founded in 2010 by former Salesforce executives, CRM implementation veterans and marketing automation specialists, San Mateo, California-based Full Circle Insights employs around 25 people. Know how your customers interact with your advertising today and into the future. Full Circle Insights. Click here to download! A sophisticated UI.

Marketing 107

Marketing Machine Learning ROI Cookies 107

Single Grain

FEBRUARY 17, 2020

It's easier to do than advertising. ” P&G continued to test the water by underwriting NBC’s Radio Beauty School , a radio program designed to advertise the company’s Camay perfumed soap. Nielsen also found that branded content made consumers more likely to recommend that brand, outpacing pre-roll advertising by 4%.

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Pop-Up Education Entertainment Audience 140