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How to Easily Set Up a High-Conversion Facebook Retargeting Campaign

Single Grain

This post has been updated for 2019 with much more info to help you easily create your Facebook Retargeting Campaign! Facebook advertising is changing and one of the most notable changes is the ability to target people who’ve already engaged with your business with retargeting ads. What Is Facebook Retargeting?

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How to Uncover Your Competitor’s Facebook Ad Strategy

Single Grain

Display Ads work much like Facebook’s ad system: advertisers can target users based on things like interest and retarget to have their ads appear in relevant placements on participating sites online. The ads show up whether users are looking for them or not, making them similar to Facebook’s.

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35 Facebook Video Ad Examples – 2021 Update

Karola Karlson

Looking for the best Facebook video ad examples in 2021? That’s because video ads have become an indisputable requirement for any Facebook advertising campaign. When researching Facebook Ad Library for good examples, I noticed that 80% of the TOP brands’ Facebook ad creatives were videos.

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4 Amazon Ads Trends You Can’t Ignore in 2020

Single Grain

With rock-bottom prices and free shipping, shopping isn’t where the company makes its money — AWS (Amazon Web Services), advertising and third-party seller services is. Where Sponsored Display ads have huge potential is with retargeting. Retargeting 101: Why It’s Essential for Any Marketing Funnel.

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Different Types of Online Advertising to Increase Brand Awareness

Single Grain

Unlike traditional search paid advertising, Google Shopping ads are visual. They feature an image of the product with the headline, price, and other benefits, such as “free shipping.” Nearly every major e-commerce marketplace offers ad space for sellers, whether you promote specific products or your brand as a whole.

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8 Tips for Running Instagram Clothing Ads that Convert

Single Grain

Instagram also offers specific features that benefit fashion companies, such as shopping ads. Related Content: 9 Tips for Creating Instagram Video Ads that Actually Generate Sales Why Run Instagram Clothing Ads? Plus, one-third of users purchased a product after seeing an Instagram Ad.

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PPC Funnel: Tactics for Every Stage of the Journey

Single Grain

Ads and landing pages are highly targeted with strong CTAs, special offers, or limited-time promotions to encourage immediate action. Strategies here include retargeting ads, loyalty programs, and encouraging social shares or reviews. If your blog is linked to the PPC ads, you can track the CTR of visitors coming from these ads.