Smart-Hub

MARCH 19, 2024

In 2024, display ads have an anniversary — the first recorded example of digital display advertising was launched in 1994 (as a banner advertisement). This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030.

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ROI Native Advertising Ad Exchange Banner 64

Monetize More

OCTOBER 4, 2022

The key to successful segmentation is finding which audiences jump out as more valuable to publishers than others—and then making sure advertisers know about it. Native Advertising. So, it’s a great time to power up on Native Advertising in Q4. Native ads blend well with content, and users enjoy viewing them.

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Header Bidding Native Advertising Banner Video Ads 52

AdvertiseMint

OCTOBER 19, 2023

But here’s the good news – online advertising opens up a whole new world to grow your business. Source: Johntalk.com Ad spending in the US digital advertising market is expected to hit $271.20 Internet advertising lets you reach way more people than traditional methods like print ads or commercials.

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InMobi

DECEMBER 20, 2018

As a marketer, you cannot ignore the power of mobile. Check out the best of innovations by marketers in our 2018 throwback. As the brand contemplated the launch of its WonderBoom Bluetooth Speakers in the Indian market, it was faced with a unique challenge.

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Rich Media Native Advertising Retail Food 52

InMobi

JULY 15, 2016

It is no surprise then that mobile has become a core component of every media planners strategy. The virtues of the mobile device have been extolled endlessly - but the bottom line is that it allows marketers to push their brand messages in front of engaged users, at the right time and in the right context.

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Rich Media Impressions Video Ads Ad Inventory 52

Single Grain

AUGUST 1, 2023

Are you aware of all the benefits of native advertising? With all the online advertising options, more and more companies are choosing to invest in a native advertising strategy. It is not only an effective advertising method, but it’s becoming a necessary way to dominate the competition.

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InMobi

JULY 15, 2014

Major advances in targeting, creative, and attribution have put mobile advertising on top this holiday season. Geo fencing has been used successfully in campaigns for a couple years now, but only now are marketers realizing its full potential to drive retail traffic to their store and away from competitors.

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Banner Mobile Ads Rich Media ROI 52