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How Auto Brands Can Win With Mobile

InMobi

Location based services: Auto dealers can leverage the mobile medium to deliver geo targeted alerts or push notifications on the offerings. Integration with social media provides opportunities to auto retailers to engage customers, build brand credibility and loyalty.

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The Mobile Opportunity for Travel Marketers

InMobi

Mobile phones are being used across the travel booking funnel from planning and booking and until the last day of the trip exploring maps, local information and weather information. According to a Nielsen study travel related searches raised the third highest number of follow-up actions per mobile search out of 15 categories.