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Adweek
JANUARY 23, 2024
Creative consultancy Huge has a new CEO as Lisa De Bonis steps into the role formerly held by Mat Baxter, who led Huge through its structural reorganization and investments in artificial intelligence after taking the reins in 2021. De Bonis previously served as.
Adweek
DECEMBER 5, 2023
For the 2023 holiday season, The Real Housewives of New York City alumnus Countess Luann de Lesseps wants to tell the world that simplifying gift giving is about the classiest thing you can do. Bravo's multi-spinoff franchise The Real Housewives has delivered glamour to spare since the first episode dropped in 2006. Teaming up with.
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Adweek
MARCH 1, 2023
Creators are leaving #TikTokMadeMeBuyIt back in 2022, declaring 2023 the era of #De-influencing instead. In the simplest of terms, "De-influencing". As "eat the rich" storylines permeate culture (see: The White Lotus, The Glass Onion, The Menu and your Twitter timeline), Gen Z is mounting its own push against capitalism on TikTok.
Adweek
OCTOBER 26, 2023
The only things that Robert De Niro and Asa Butterfield have in common are that they both eat food and go places, but that lays the foundation of a beautiful friendship in a campaign from Uber. The three-minute film, created by agency Mother London and directed by David Shane, promotes Uber's membership program Uber One,
Digiday
APRIL 29, 2024
Esta historia fue reportada por primera vez en Glossy , una publicación hermana de Digiday en Español. Sephora, uno de los principales nombres del sector minorista de la belleza mundial, está avanzando en la integración de la sostenibilidad en sus prácticas empresariales.
Adweek
NOVEMBER 1, 2023
Dia de los Muertos (Day of the Dead), celebrated Nov. One of the wonderful things about global creativity in our industry is witnessing how cultural celebrations and traditions have evolved into opportunities for brands and creative companies to authentically engage with audiences.
Adweek
NOVEMBER 3, 2022
Diamond company De Beers has named Academy Award-winning actor Lupita Nyong'o as its brand ambassador, casting her as the star of a global campaign that aims to advance its commitment to uplifting women around the world, while introducing its first new platform in 75 years, "Where It Begins." Established in 1888, De Beers is involved.
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