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Cutting through the hype of GeoTargeting

InMobi

Considering that Geo Targeting is one of the advantages of mobile advertising over other forms of advertising, there is a lot of hype around the feature, and rightly so. But let's take a step back and look at the some of the basic features of geo targeting “ state and city targeting.

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Beyond Google: Top-Performing Paid Media Alternatives for 2025

Single Grain

The platform offers an average CPC of $1.54 , a conversion rate of 2.94%, a CTR of 2.83%, and a CPA of $41.44about 30% lower than Google’s. Solution: Utilized LinkedIn Ads with its vast professional user base to employ detailed targeting based on job roles, industries, and skills, paired with robust reporting features.

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10 Best Facebook Advertising Strategies to Drive More Revenue

Single Grain

It allows you to reach your target audience, boost brand awareness, and drive conversions effectively on a single social platform. The default pricing model for ad campaigns is the CPC (cost per click) where you pay Facebook for every click on the ad. Advertising on Facebook is similar to Google Ads.

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RevContent Vs Taboola: Which is the best bet?

Lemonads

RevContent Pricing for Publishers: Usually, RevContent earnings report an average RPM of $0.44 (RevContent CPM rate). Using a platform like Taboola Native, publishers can feel confident in this model, because consumers can be targeted based on their locations, interests, behaviors, and platforms ! Let’s check what both can offer!

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Top 10 Interstitial Ad Networks for Publishers [2022]

Monetize More

They have a CPM-based revenue model, but they do not reveal how much money they give to their publishers. CPM-based revenue sharing model with CPM rates ranging from $2 to $7 depending on whether it’s android or iOS operating system. How will you benefit from this interstitial ad network?

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AdNow Review 2021: What Can You Do For Your Native Advertising?

Lemonads

Not only providing PPC and CPM , but also by their unique ads which are in the form of widgets, displayed as part of the content that is related content, banners and hybrid ads ! Tips: Remember, your ads go through the RTB auction on CPC models. AdNow Review Pricing for Advertisers: AdNow CPC works excellently in specialized sites.

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20 Best Video Ad Networks for Publishers

Brid.tv

However, the most important features that a quality video ad network must have are the following: Multiple Targeting Options — A platform with several targeting options like geo-targeting, behavioral , and contextual targeting, will ensure that the ads served on your website are of interest to your audience.