Ad Monsters
FEBRUARY 13, 2024
.” To some in the industry, such as Uri Lichter , CEO at Intango, the problem is that the notion of third-party cookies is too broad. The industry needs to come together to develop a new class of cookies that help the advertising business function properly and ones that browsers don’t ban. ” It was creepy.
MNTN
SEPTEMBER 4, 2023
The General Data Protection Regulation (GDPR) As the most commonly known data privacy law, the European Union’s GDPR is a comprehensive set of regulations designed to protect the privacy of EU citizens. With an emphasis on accountability, consent, and rights, the GDPR has firm penalties for breaking these regulations, including fines.
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VideoWeek
AUGUST 12, 2022
Criteo Hit with €60 Million GDPR Fine. French ad tech business Criteo has been handed a proposed €60 million fine by France’s data protection authority over violations of the General Data Protection Regulation (GDPR), following an investigation to Criteo’s collection of data, and use of data for targeted advertising.
Martech
SEPTEMBER 28, 2021
Such identifiers can and should encompass both online (device, email, cookie or mobile ad ID) and offline (name, address, phone number) data signals and attributes. These identifiers can include an email, IP or physical address, as well as a mobile phone number, digital tag or cookie.
Martech
JANUARY 3, 2022
Whether it’s GDPR, CCPA, or upcoming U.S. Think about social media online shopping, content, streaming, banking, or even healthcare. Apple has restricted third-party tracking cookies and Google is doing the same thing by 2023.”. Data privacy is arguably the most pertinent topic in marketers’ minds these days.
Automatad Inc.
MARCH 17, 2022
With the deprecation of third-party cookies and new privacy regulations around user tracking, the momentum for advertisers has shifted in favor of contextual advertising. However, the loopholes and discrepancies in TCF landed it in jeopardy as the Belgian DPA holds it in violation of GDPR on multiple fronts. . Unified ID 2.0
Digiday
MARCH 14, 2023
Sponsored by Piwik PRO Google’s cookie isn’t the only tool on the Alphabet giant’s chopping block. One top concern that’s been voiced for GA4 is that it’s not GDPR compliant. However, there are still industries, like healthcare, where Google’s solution is also a no-go in the U.S. But, for those who work strictly within the U.S.,
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