Conversion Cookies Healthcare MarTech 
Martech Series
OCTOBER 25, 2022
Conversational AI platform, with a rating of 4.9 Leading Conversational AI provider Cognigy announced that its platform, Cognigy.AI, has received the highest evaluation from customers to date on Gartner Peer Insights in the categories of Enterprise Conversational AI Platforms (4.8) and Conversational Platforms (4.9).
Martech
APRIL 17, 2024
It is designed for a digital world without third-party cookies. There are page views and things like that, key events, like newsletter sign-ups, and conversions, like, making a sale or getting a lead. The post The state of GA4, one year after the big migration appeared first on MarTech. The new key events are a positive thing.
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Martech
JULY 14, 2021
About six years ago, Ogilvy Health, an agency within the Ogilvy Group, created a point-of-care division in response to the Affordable Care Act’s mandate that healthcare professionals digitize electronic medical record (EMR) systems. Stephen Prately , Growth Consultant, The Conversion Co. This is why long copy works.”
Martech Series
OCTOBER 26, 2022
ChatFunnels, the leading conversational marketing platform, announced Dave Elkington, Founder of InsideSales, Co-Founder of Silicon Slopes and International Tech Visionary will keynote at the annual Demand Gen Summit on November 16th. He is an active investor, advisor, and board member of several other technology and healthcare start-ups.
Martech
SEPTEMBER 28, 2021
Such identifiers can and should encompass both online (device, email, cookie or mobile ad ID) and offline (name, address, phone number) data signals and attributes. These identifiers can include an email, IP or physical address, as well as a mobile phone number, digital tag or cookie. Pre-built connections to martech/ad tech platforms.
Martech
OCTOBER 4, 2021
MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. The first psychological insight to put into practice is brand awareness amid all this digital noise and clutter, said Megan Sangha, Senior Product Marketing Manager for Wrike in her presentation at MarTech.
Clearcode
APRIL 7, 2022
Third-party cookies were the main mechanism for identifying individuals across different websites for the purpose of showing them personalized ads, running frequency capping, measuring the performance of campaigns, and performing attribution. Various solutions to this problem have emerged, with data clean rooms being one of the main ones.
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