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8 Tactics for an Effective YouTube Social Media Strategy

Ad Rants

YouTube SEO is a search engine that allows users to search by keywords. Ensure that you include links in both the title and description of both text format and videos embedded within the content so viewers can easily find out more about you or be directed towards social media sites where they can follow you if they liked what they saw.

Media 241
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Digital Marketing Consulting

AdvertiseMint

They collaborate to achieve marketing goals like: Higher conversion rates Lower customer acquisition costs More leads Faster sales Improved brand visibility Consultants don’t just focus on one area like SEO, PPC, or email. Strategic Vision Beyond marketing tactics, consultants must view initiatives through an ROI lens.

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Does your organization really need a marketing automation platform?

Martech

Do you have a sophisticated social media presence? Is inbound marketing (social media, blogging, SEO) more important than outbound (email)? several standalone tools for social media management, SEO, webinar hosting, etc.). If it’s to improve email efficiency, be prepared with metrics on open rates, clicks, etc.

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Does your organization need a marketing automation platform?

Martech

Do you have a sophisticated social media presence? Is inbound marketing (social media, blogging, SEO ) more important than outbound (email)? several standalone tools for social media management, SEO, webinar hosting, etc.). If it’s to improve email efficiency, be prepared with metrics on open rates, clicks , etc.

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Today is MarTech day: Tuesday’s Daily Brief

Martech

That was the dilemma faced by Ellie von Reyn, Director of Demand Generation at SEO and content platform Conductor. Specific success metrics include: They’ve closed 10 deals that were directly attributed to the past-user campaigns; They’ve seen a 30X ROI for past-user campaigns versus other media campaigns; and. Read more here.

MarTech 111
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Content marketing: What it is and why marketers should care

Martech

website, blog, social media). user-generated content, influencer content, media coverage, etc.). Content marketers are increasingly focused on other measures like engagement, conversion rates and ROI. How to measure content marketing ROI and ROE : Why Return on Effort is an essential metric for content marketers.

Marketing 132
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How contact tracking tech can reconnect brands with former customers

Martech

Conductor, an enterprise SEO and content management platform, caters to marketers — meaning, they tend to switch jobs frequently. Closed deals and increased ROI. We probably wouldn’t see the same ROI if we reached out to past users who moved from a big enterprise company to a small agency because that’s not our target profile.

ROI 109