InMobi

NOVEMBER 17, 2021

Most marketers are no strangers to the power of video, so why is this format often left out of their retail media playbook? As the retail media market continues to grow, so will the importance of creating richer, more immersive advertising experiences that will capture consumer attention and inspire purchases.

Retail 52

Retail Media Click Through Rate Video Ads 52

Single Grain

FEBRUARY 23, 2024

Pay-Per-Click advertising is a great strategy for driving targeted traffic to websites. However, the journey from a click to a customer involves more than just attracting visitors. Your PPC landing page serves as the pivotal moment where potential customers decide whether to engage further with your brand or click away.

Conversion Rate 52

Conversion Rate A/B Testing Conversion Pop-Up 52

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Click here to download it for free right now! SEO A/B split testing squeezes the most SEO juice out of your site and gives you insight into the variables that move the needle.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Click here to download it for free right now! Dive Deeper: AI Trends in Marketing for 2019 [Infographic]. Get A Free Consultation. 1) Artificial Intelligence. 3) Chatbots.

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

OCTOBER 20, 2020

Nowadays, interactive content is the boss, with 93% of marketers rating interactive content as highly effective at educating prospective customers: Today’s online shoppers want to interact with brands. Click To Tweet. In this post, we’re going to show you how to make interactive content work for your business. Interactive Video.

ROI 145

ROI Conversion Rate Conversion Marketing 145

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. UPDATED FOR 2020! And why wouldn’t they be?

Marketing 145

Marketing SEO Conversion Audience 145

Single Grain

NOVEMBER 28, 2023

If your business intends to remain competitive in the crowded online space, you have to adapt your strategies to the latest innovative digital marketing trends — before they become mainstream. Backlinks from other high-quality websites are a signal to Google that your website is authoritative and trustworthy.

Marketing 126

Marketing First-Party Cookies SEO Cookies 126