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Digital Agency Solutions: How to Maximize Your Local Campaigns With Performance CTV

Digital Remedy

Increased Customer Engagement: Local marketing allows your brand to tap into your locale’s specific needs and interests, leading to higher customer engagement and loyalty. Brand Authenticity: Tailoring your marketing messages to suit the local culture or needs can make your brand more relatable and trustworthy.

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Digital Marketing Consulting

AdvertiseMint

They collaborate to achieve marketing goals like: Higher conversion rates Lower customer acquisition costs More leads Faster sales Improved brand visibility Consultants don’t just focus on one area like SEO, PPC, or email. Consultants fine-tune your online presence and boost brand awareness. billion by 2026.

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5 Programmatic Advertising Examples That Will Inspire Your Next Campaign

Smart-Hub

The Economist used data from their website, including floodlight tags, which allowed the creation of retargeting lists of previous users and in-market segments. million people taking action, and achieved a campaign ROI of 10:1, on a £1.2 O2 O2 is a leading digital communications company in the UK. million media budget.

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What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. It’s often relied on by smaller brands that don’t have robust budgets to test both performance and brand awareness (the type of advertising that isn’t tied directly to outcomes). Plan Your Brand Positioning.

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Why we care about adtech: The complete guide

Martech

It streamlines the increasingly complex processes of buying and selling digital advertisements and enables brands to make the best use of their budget, maximizing their ROI. As users see more relevant ads, click-through rates improve, leading to a better ROI. How is adtech changing the marketing landscape?

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How Michelob ULTRA, PepsiCo and Rakuten are approaching the Super Bowl this year

Martech

“The best payoffs are when brands create experiences around the Super Bowl in a way that lets them be a part of the conversation while still connecting with fans in an authentic way. She added, “Last year we had a Super Bowl ad that was a big brand awareness play.

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The Ultimate Guide to Creating a LinkedIn Ads Campaign in 2024

Single Grain

With a 930+ million user base of professionals, you’ll easily attract more qualified leads and generate a positive ROI on your ad spend. Ideal for : Companies looking to increase brand awareness, drive traffic to your website or lead magnet, share content or promote events to a wide audience on LinkedIn.

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