Remove Brand Awareness Remove Communications Remove Impressions Remove Retargeting
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5 Programmatic Advertising Examples That Will Inspire Your Next Campaign

Smart-Hub

The Economist used data from their website, including floodlight tags, which allowed the creation of retargeting lists of previous users and in-market segments. Results The results of The Economist’s programmatic advertising campaign were impressive. O2 O2 is a leading digital communications company in the UK.

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How To Increase Brand Awareness with Facebook

AdvertiseMint

Would you like to know how to increase brand awareness with Facebook? Learning how to increase brand awareness with Facebook helps build a strong brand presence for your business. This blog post will discuss how you can increase your brand awareness with Facebook ad campaigns. Define your brand voice.

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Digital Marketing Consulting

AdvertiseMint

They collaborate to achieve marketing goals like: Higher conversion rates Lower customer acquisition costs More leads Faster sales Improved brand visibility Consultants don’t just focus on one area like SEO, PPC, or email. Consultants fine-tune your online presence and boost brand awareness. billion by 2026.

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Why we care about adtech: The complete guide

Martech

DSPs automate the ad-buying process by deciding how much to bid on an ad impression in real-time. This decision is made the instant an ad impression is available on a publisher’s website or app, depending on the advertiser’s requirements. Demand-side platforms. This entire process takes just a few milliseconds.

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What Is Performance Marketing? The Complete Guide for Advertisers

MNTN

Advertising may often feel like a lofty brand awareness play straight out of Emily in Paris. Pay-per-impression (PPM). It’s often relied on by smaller brands that don’t have robust budgets to test both performance and brand awareness (the type of advertising that isn’t tied directly to outcomes).

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10 Direct Response Marketing Examples

AdvertiseMint

These are key metrics and KPIs to monitor: Impressions – How many times your ad is seen. CTR – Click-through-rate – Clicks divided by Impressions. Funnel branding awareness into direct response. Retarget people who sign up for content with related products or services.

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Marketing Touchpoints: Understanding the Customer Journey

MNTN

These touchpoints include: Company website Emails and newsletters Digital ads Search engine listings Videos Blog posts Web sales Print Touchpoints You may think print is outdated, but it can still be an effective way to communicate with customers. Make them fun and memorable for a lasting impression.