Monetize More

MAY 30, 2023

Provides an ad server, RTB ad exchange, private marketplace capabilities, and high fill rates with access to numerous DSPs and integrated ad networks. PubMatic Offers a digital ad platform for app developers and publishers, including the OpenWrap SDK for header bidding in mobile in-app ads.

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Automatad Inc.

OCTOBER 27, 2023

It needs extra technical work and elements like a video player. It depends on many factors, like the quality of your content, how exclusive it is, how frequently you post it, and how you create engagement with it. In the U.S., there are 244.4 92% of the marketers say they got high ROI using video marketing.

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Automatad Inc.

NOVEMBER 23, 2023

Here is when advertisers bid to impress your visitors with their ads. This blog is the ultimate guide on supply-side platforms (SSPs). Utilizing real-time bidding (RTB), the SSP conducts quick auctions every time a visitor lands on the website, determining the highest bid from interested companies for the ad space.

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Monetize More

APRIL 21, 2023

As an ad ops professional, there’s a limitless amount of optimization work to do. We all know that organization is the key to success in Ad Ops, unfortunately, when we’re creating our daily task-list we’re not always able to work on the right things. New ad networks need to be integrated. Fill rates need to be optimized.

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InMobi

JULY 24, 2019

There are Few Drawbacks but Many Benefits of Header Bidding For App Publishers and Developers. For app publishers and developers looking to improve their ad monetization programs, there are many benefits of header bidding and only a few drawbacks. Interested in learning more about in-app header bidding?

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Monetize More

APRIL 19, 2023

Looking to monetize your website or blog? With so many ad networks out there, it can be challenging to decide which one is the best fit for your publishing business. In this article, we’ll compare three of the top ad networks on the market today: Mediavine, AdSense, and MonetizeMore.

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Automatad Inc.

OCTOBER 26, 2023

Now that you know what video ad monetization is, let’s learn how you can make the most of it. In-text out-stream ads act like surprise guests in articles or blog posts, triggered when your audience scrolls through a web page. Share Tweet Share Are you a website owner looking to supercharge your ad revenue?

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Video Ads Header Bidding Fill rate Click Through Rate 52

InMobi

SEPTEMBER 14, 2021

For these apps, InMobi is more than just one of many supply-side platforms (SSPs), ad networks and ad exchanges providing in-app ads from many nameless mobile app advertisers – rather, we are key to how they generate revenue and ultimately keep the lights on. Let’s take a look.

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Monetize More

JANUARY 18, 2023

The term gets used a lot within the digital advertising industry and often relates to areas such as real-time bidding (RTB), remnant inventory and open auctions. How it got started: A brief history Before we get into the technical details, it’s best to show you how programmatic got started in the first place.

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Advertising Ad Inventory Machine Learning Ad network 98

Smart-Hub

OCTOBER 24, 2023

Traffic monetization is one of the most important aspects of advertising bidding for all participants of the advertising exchange process. So, in this article, we will understand how to make money from website traffic. Let’s figure out how online traffic monetization works. In general, monetization is a big deal.

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Monetize More

JUNE 20, 2023

In this blog post, we’re going to help identify the best game advertising networks for 2023 so that you can maximize your ad revenues! It also provides automated tools to help app owners track how well their games are doing on this front, as well as offering detailed insights into gamers’ interests and popular gaming trends.

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Smart-Hub

JANUARY 23, 2023

How programmatic ads work Programmatic ad buying is a general term that describes different technologies of algorithmic advertising buying. RTB stands for Real Time Bidding. But a programmatic is not always RTB because algorithmic selling of ads is also possible without real-time bidding. This is not programmatic.

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InMobi

NOVEMBER 23, 2021

In this blog, we would like to show some stats and observations from InMobi’s point of view, including how InMobi fared and some reasons that explain the trends we see. 2) Users are evaluating value exchange Another interesting trend to note is how user opt-in rates vary across apps and app categories.

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Monetize More

DECEMBER 28, 2022

MonetizeMore dominates the ‘publisher tool’ category in the Lumascape by providing premium advertising yield to its publishers since 2010 through PubGuru header bidding technology, Traffic Cop, and much more. How do Agencies fit in the Display Lumascape? The vast majority of publishers do not work directly with agencies anymore.

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Ad Server Demand Side Platform Retargeting Ad Tech 52

Clearcode

APRIL 26, 2022

This video is designed for anyone who has recently started working in the digital advertising industry and for those who want to learn more about digital advertising works. So when we think about how advertising was bought, sold, and even measured before the Internet, everything was a direct, human-to-human process.

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Smart-Hub

JANUARY 4, 2023

We’ll work side by side with you, constantly guiding you, advising you, and making sure your business grows. The main advantage of this platform is that it requires fewer resources to create and maintain its work. How is SmartHub useful for business? What is White Label ad exchange? Who is SmartHub for? Yes and no.

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Monetize More

SEPTEMBER 22, 2022

In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! It also provides automated tools to help app owners track how well their games are doing on this front, as well as offering detailed insights into gamers’ interests and popular gaming trends.

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Monetize More

JUNE 29, 2023

In this article, we’ll explore the impact of AI on AdTech marketing and how it’s changing the game for publishers and advertisers alike. How can AI help publishers market and generate traffic/demand? These tiny bits of data have played a significant role in tracking user behavior and delivering personalized experiences.

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NewProgrammatic

MARCH 15, 2022

And at the same time, how search ads work allows users to quickly and effectively find what they are looking for. How do Search Ads work? search ads providers offer various ad bidding models , too, that range from static, waterfall to header bidding (including the real-time bidding model).

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InMobi

APRIL 16, 2019

What do these specifications do, and how do they help programmatic advertisers? What is Sellers.json and How Does It Work? It also gives full transparency into all the intermediaries that participated in the selling of a bid request. Keep reading for more information. These aren’t the only benefits of sellers.json.

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Lemonads

SEPTEMBER 10, 2020

Nativo Review: Top 9 Best Native Advertising Platforms Nativo is a native advertising platform with content served within publisher editorial streams, matched to the look and feel of publication , fully integrated and consumed on the publisher site, across screens to deliver engagement rates, monetization, and more.

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Single Grain

SEPTEMBER 5, 2019

Dive Deeper: How to Get 1,000 True Fans with Facebook Video Retargeting. Does Retargeting Actually Work? The truth is: Facebook retargeting does work and the statistics prove it: Website visitors who are retargeted with display ads are more likely to convert by 70%. They just wanted to check how much shipping would cost.

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Single Grain

JULY 5, 2023

Updated July 2023. If Google is a search engine, ChatGPT is an answer engine that enables you to do human-like question-and-answer sessions with a bot. And the key to getting the best responses is inputting the best ChatGPT prompts. Let’s begin! To jump straight to the marketing prompts, click here.

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