Adtelligent

JULY 19, 2022

What is Digital Advertising. Digital advertising is any advertising that happens in a digital space. There are several ways of organizing this process that includes various tools to help spread the ads through different channels. You can see the online advertising ecosystem described in the picture below.

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Monetize More

SEPTEMBER 22, 2022

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. In this blog post, we’re going to help identify the best game advertising networks for 2022 so that you can maximize your ad revenues! Google AdMob.

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YieldBird

SEPTEMBER 25, 2023

The constant struggle to balance ad viewability and maintaining a positive user experience remains an ongoing challenge. This comprehensive article delves into the intricacies of improving programmatic ads’ viewability while safeguarding a seamless and enjoyable user experience. What is ad viewability?

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Brid.tv

DECEMBER 28, 2022

Monetizing an app is a great way to generate income and make the hard work of developing an application worth it. However, there are many different app monetization strategies out there, and not all of them will be equally effective. Table of Contents [ hide ] What Is Mobile App Monetization?

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Brid.tv

DECEMBER 23, 2022

The mobile app industry is booming, and it is not predicted to slow down anytime soon. In fact, the current global revenue in the app market exceeds $430 billion. If you’re in the process of developing a mobile application and want to generate revenue from it, you will need to learn how to monetize an app first.

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InMobi

SEPTEMBER 30, 2019

Here’s how to take in-app mobile performance advertising to the next level. Running mobile performance advertising campaigns but want to scale them to see more high-quality app installs? And when it came to scale, mobile was the top choice. So what happened in the intervening years?

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Lemonads

FEBRUARY 2, 2021

For decades, marketers and innovative companies have been prophesying that the future of the digital advertising industry is in mobile. But, did you know that mobile web traffic actually overtook desktop as the global leader since 2017 ? At lemonads, we know how profitable and fun mobile campaigns can be.

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Smart-Hub

NOVEMBER 1, 2023

Have you noticed how many times a day you usually go online? It’s unlikely that you can count this simple – today, people spend more than 4 hours on the Internet: scrolling through social networks, reading articles on various sites, and watching videos on YouTube. And each of these media actually has ads built into them.

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InMobi

AUGUST 15, 2019

Download the 2019 Mobile Programmatic Advertising Report Today! GET REPORT “Programmatic is the worst thing that happened to advertising and is our only hope for the future.” So, in the intervening time since this quote was said, how has programmatic media buying progressed? Between 2017 and 2018, U.S.

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InMobi

APRIL 1, 2019

Nowadays, getting your mobile app marketing strategy right is critical for the sustained success of any mobile application. There are now more than two million mobile apps in both the iOS App Store and the Google Play Store, and that number keeps growing to new heights every year.

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Brid.tv

NOVEMBER 22, 2022

Whether you’re a mobile app developer or a publisher building an OTT app to reach more viewers, creating the app is just the beginning. Now you need to monetize it. You have plenty of options in that regard, but the easiest one is through mobile advertising. Unity Ads 7.

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Monetize More

MAY 26, 2023

Mobile ad placements continue to soar, growing by as much as 92% right now. Optimizing your app and the ads you serve for users on tablets and smartphones has become a factor every publisher needs to address. It is crucial that you acquire effective strategies to combat this risk.

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RevX

MARCH 31, 2022

With marketers allocating over half of their budget to mobile advertising alone, it has taken center stage in the last few years. Data suggests that mobile is one channel that can generate a whopping 200% more brand interactions than all other combined channels. What is Mobile Programmatic Advertising?

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Single Grain

JULY 18, 2023

If you’re new to programmatic ads or need a refresher, this guide on programmatic advertising 101 is just for you! Online advertising can be tricky and time-consuming, often necessitating professional assistance. Work With Us What Is Programmatic Advertising?

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InMobi

JUNE 18, 2019

Many app publishers today struggle to improve the average eCPMs (effective cost per thousand impressions) and ad fill rates they receive from the ads served to their users. But how is this rise impacting app publishers? This is a critical point, as over 50% of apps monetize through advertising.

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InMobi

SEPTEMBER 6, 2018

Consider these figures from eMarketer : People in the United States spend more time looking at a mobile device than a TV. The typical American adult devotes more than three hours and thirty minutes a day to their mobile devices. 90 percent of all time spent with a smartphone is spent using apps. In the U.S., In the U.S.,

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Clearcode

APRIL 26, 2022

The programmatic advertising industry can be hard to understand; there’s specific terminology, a whole bunch of initialisms, and dozens of AdTech platforms. To help you make sense of it all, we’ve created a list of resources where you can find answers to your questions. A Brief History of Digital Advertising.

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