Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. Eric Siu's website and some of his posts: 7 Ways to Adjust Your SEO in Uncertain Times.

SEO 119

SEO Education Marketing Non-Profit 119

Single Grain

SEPTEMBER 29, 2020

Dive Deeper: * What Is A/B SEO Testing? * Create an A/B test trigger that’s going to reach a very large audience pool, without the subjects knowing that their response is being analyzed. More exhaustive lists on e-commerce A/B testing have been created, along with some excellent justifications and methods of how to test these elements.

A/B Testing 98

A/B Testing Click Through Rate Conversion Advertising 98

Single Grain

JANUARY 6, 2020

ERP/Manufacturing/Supply Chain. These products offer added value to the same audience but are independent from their main product. You can then use these new ‘features' to sell your SaaS product/s to look-a-like audiences, who will most probably have the same problems as the user that suggested the feature/change.”

Marketing 103

Marketing Native Advertising Education Non-Profit 103

Single Grain

OCTOBER 14, 2019

Nike's designers are not afraid of being bold – as evidenced by their “green grass” golf shoes that hit the market in January 2019: Their SEO strategy is also up to the mark. Nike’s audience is versatile. From a marketing perspective, this is a genius way of broadening your target audience to kids (and adults!)

Marketing 109

Marketing Fashion Banner Audience 109

Single Grain

APRIL 28, 2020

Digital marketing campaigns are one of the most successful ways to reach potential customers at scale – but producing a campaign is costly and time-consuming, and there’s no guarantee that it will net you a positive ROI. This reduced their cost per lead acquisition by 97% which also allowed them to reach a wider audience with the product.

Marketing 141

Marketing Audience Media ROI 141

Single Grain

OCTOBER 20, 2020

As you gather data through interactive content, you learn more about your audience, making it easier to create content they will love. This approach to highly targeted content marketing will soon establish trust and authority, so you can grow a bigger audience of people that come back time and time again. 1) Interactive Infographics.

ROI 145

ROI Conversion Rate Conversion Marketing 145

Single Grain

SEPTEMBER 3, 2019

Marketers who prioritize blogging efforts are 13x more likely to see positive ROI. Search for anything related to SEO, social media strategy or content and one of his articles is likely to be at the top of the SERPs. They publish high-performing SEO-driven content, and each blog post is optimized for conversions. 1) Neil Patel.

Marketing 106

Marketing SEO Banner Audience 106