Basis
MAY 9, 2022
This model was once the only one available, but it’s inadequate for an era where marketers need the ability to easily modify and customize creative assets with audience-specific language, calls-to-action , visuals, and products. Geo-targeting campaigns. Geo-targeting campaigns. Contextual targeting.
InMobi
OCTOBER 20, 2020
Data-driven Marketing: Marketers must choose measurement at multiple stages of the purchase journey; be it online to online conversions with mobile-first shopping pages, footfall uplift using geo-targeted polygons at stores, third-party loyalty data to understand purchases, or household targeting through cross-identity device graphs.
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Digiday
FEBRUARY 9, 2023
And the platform automatically monitors and optimizes those campaigns to ensure ads are delivered when audiences are most likely to respond and that they’re being served on the optimal network. “As As a marketer going into our platform, you have full control over the audiences you’re targeting,” Douglas said.
Martech
MAY 13, 2022
Voice marketing uses voice-enabled devices like smart speakers and voice assistants on mobile phones to market to your audience. One of the great things about mobile marketing is that it allows businesses to reach a wide audience. Go local with geo-targeting. Voice marketing. Think outside the banner.
PrograMetrix
JULY 7, 2021
With the right digital strategy, advertising technology, and marketing talent, cannabis brands can target known cannabis consumers across premium websites like USA Today , Newsweek , and Barstool Sports (just to name a few). . Location Retargeting. A less know but equally effective marketing strategy is location retargeting.
InMobi
SEPTEMBER 2, 2014
The Virtual Mobile Catalog with Shoppable Video For the brand interested in showcasing the latest styles in a highly personalized and interactive way: Combine an immersive visual experience with highly personalized content to maximize audience relevance and engagement with the Virtual Mobile Catalogue.
Single Grain
JULY 31, 2023
Now, more than ever, local businesses need effective strategies to reach their target audience and maximize their return on investment – like local PPC. Local PPC advertising offers businesses an unparalleled opportunity to target specific audiences, boost brand awareness and optimize conversions like never before.
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