Single Grain

JULY 17, 2023

Reaching and engaging the right audience is essential for success in digital marketing. But with your target audience spending more time online than ever before, traditional marketing and advertising methods often struggle to keep pace with evolving consumer behaviors. Work With Us What Is Programmatic Advertising?

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Ad Monsters

NOVEMBER 29, 2023

With addressability shifting into something different, many wonder how we will continue to target and reach our audiences. Each panelist outlined how they are approaching addressability today. When asked how Hearst thinks about the future of addressability, Nuzzo kept it simple.

Cookies 67

Cookies Click Through Rate Finance Audience 67

Ad Beat

JULY 26, 2019

Over the years, the company has operated worldwide as a payment processor for commercial users including online vendors and auction platforms, who benefit from one-click transactions, and seller protection in exchange for a nominal fee. They were ranked 222nd on the 2018 Fortune 500 of the biggest corporations in the United States.

Conversion 52

Conversion Click Through Rate Advertising Communications 52

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Get A Free Consultation. 1) SEO A/B Split Testing. 2) Artificial Intelligence.

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. Basic communication. One exciting example of AI in practice is chatbots (more on that later).

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

DECEMBER 6, 2019

After all, if your business has any intention of remaining competitive in today's online landscape, you must adapt to the rapidly evolving changes in digital marketing. How Artificial Intelligence Is Revolutionizing the Digital Marketing Sphere. 2) Programmatic Advertising. will be programmatic by 2020.

Marketing 145

Marketing SEO Conversion Audience 145