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What is mobile marketing?

AdvertiseMint

Mobile marketing is the strategic approach to promoting products and services on mobile devices, such as smartphones and tablets, leveraging techniques like push notifications, SMS, in-app advertisements, and location-based services to engage and connect with a mobile-centric audience. How Does Mobile Marketing Work?

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How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

Currently, more than 51% of smartphone users admit that they have discovered a new comp any or product while conducting a search on their smartphone. As a result, it comes as no surprise that brands everywhere are looking for new ways to engage with their audience on the small screen.

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Trending Sources

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Maximizing SEO with Schema Markup: Strategies and Benefits

Single Grain

Schema markup, a form of structured data, helps search engines understand the content of your website, thereby enhancing its presence in search results. Schema.org provides a framework that webmasters can use to mark up their site’s content in ways that are recognized by major search engines.

SEO 52
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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. 63% of respondents prefer messaging an online chatbot to communicate with a business or brand. million unique emails have been sent, which had a 25% higher click-through rate than non-personalized emails.

Marketing 145