Remove Audience Remove Banner Remove Finance Remove GDPR
article thumbnail

The WIR: ProSieben’s Ad Revenues Fall, Google Moves into FAST, and the FTC Prepares a Crackdown on Data Collection in Advertising

VideoWeek

Criteo Hit with €60 Million GDPR Fine. French ad tech business Criteo has been handed a proposed €60 million fine by France’s data protection authority over violations of the General Data Protection Regulation (GDPR), following an investigation to Criteo’s collection of data, and use of data for targeted advertising.

article thumbnail

White-Label: Meaning, Real World Examples & Business Opportunities

Smart-Hub

As a result, it will be easier for you to meet the needs of your target audience and increase loyalty. For example, the audio format doesn’t compete with banners and isn’t blocked by anti-banners, improving brand recognition. White-Label — 4 Key Business Opportunities What is white labeling?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Finances Online ) 54% of media spending in the US went toward the Internet. Finances Online ) The global programmatic display internet advertising size is expected to reach $2,772.7 Finances Online ) Ads can increase brand awareness by 80%. Finances Online ) Mobile advertising accounts for 64% of digital ad spending in the US.

article thumbnail

AdsCompass Review: Is This Network the Best Fit for Your Next Campaign?

Lemonads

These include, but are not limited to: Insurance Home services Auto Travel Gaming Software and mobile apps Entertainment Finance Healthcare Dating Privacy and Security Modern consumers only like to visit platforms and interact with ads that respect GDPR laws as well as other privacy guidelines.

article thumbnail

How to Get More Responses From Your Cold Emails

Single Grain

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. The Email Marketer’s 4-Step Guide to GDPR Compliance. Getting Inside the Mind of Your Target Audience. First, though, let’s get inside the mind of your target audience.

Banner 103
article thumbnail

Digiday+ Research: How marketers are using AI to target ads, recommend products and provide customer service

Digiday

Although both technologies fall under the larger banner of artificial intelligence, each offers marketers distinct benefits. Over the last five years marketers have increased use of NLP, mainly in the form of chatbots, while keeping use of data-driven personalization steady, according to Digiday+ Research.