Audience Banner Click Through Rate Fashion 
Digiday
FEBRUARY 22, 2023
The most popular product in live commerce is apparel and fashion, accounting for 35.6% Tommy Hilfiger’s fashion livestream in China reportedly generated an audience of 14 million and sales of 1,300 hoodies in two minutes. The fashion brand then extended the livestream to Europe and North America. and the U.K.
InMobi
JULY 3, 2018
Advertisers have proven willing to pay more for extremely valuable audiences or placements. The InMobi report found that click-through rates for video ads are 34 percent higher than native ads and 56 percent higher than banners. Plus, between 2016 and 2017, video ad click-through rates improved 300 percent.
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InMobi
SEPTEMBER 7, 2016
Online video ad spend is estimated to grow at a rate of 25% year on year (YoY) to $9.6 Brands have seen remarkable success in narrating their brand stories and captivating online audiences using video, with high engagement, increased dwell times and high completion rates. billion in 2016.
MNTN
JULY 6, 2023
Define Your Target Audience Create an idea buyer profile. Your audience may change based on your product, too; for example, you may offer casual sneakers to a broad audience, but high-performance athletic shoes to runners in a certain economic bracket. Can you use your resources in wiser fashion to get to your goal?
InMobi
OCTOBER 9, 2018
An ad network connects advertisers and their partners with publishers and their partners, ensuring that lots of brands can reach their target audience across lots of apps, and that apps have lots of advertisers clamoring to reach their users. An ad network is the bridge between the two sides.
MNTN
FEBRUARY 6, 2024
As the digital landscape evolves, OTT advertising has emerged as a potent tool for marketers aiming to reach audiences directly on their streaming content platforms. Over-the-top ads , cutting through traditional broadcast methods, allow for targeted, personalized advertising beyond the constraints of conventional TV.
Single Grain
AUGUST 1, 2023
There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. The messaging is versatile – while brands can promote a product or service, many also boost an existing post to engage their audience. Because the content is so versatile, you can capture an audience in different ways.
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