Martech

AUGUST 6, 2024

judge that Google illegally held a monopoly in search and text advertising is a staggering defeat for one of the world’s biggest tech companies. Whatever the judge decides could upend everything about search and search advertising. is the average of desktop and mobile search. That 89.2%

Search Advertising 127

Search Advertising Mobile Search Marketing Advertising 127

Adtelligent

JULY 19, 2022

What is Digital Advertising. Digital advertising is any advertising that happens in a digital space. You can see the online advertising ecosystem described in the picture below. Types of digital advertising channels. Search advertising. Paid search ads appear as the top results on search engines.

Advertising 98

Advertising Video Ads Banner Display Advertising 98

Martech

MAY 17, 2024

is the average of desktop and mobile search. The search engine dominance made Google a prime location for digital advertising. Our colleague Danny Goodwin takes a deep look at that in his article “ How Google harms search advertisers in 20 slides.” That 89.2% How was that market share gained?

Mobile Search 128

Mobile Search Search Advertising Marketing MarTech 128

VideoWeek

SEPTEMBER 2, 2022

In this week’s Week in Review: Rumours circulate around the cost of advertising on Netflix, Nielsen shareholders approve its sale to private equity, and Samsung revamps its streaming service. Advertising Slowdown Leads to Cutbacks at Snap. German Regulator Highlights Google’s Dominance in Non-Search Advertising.

Non-Profit 128

Non-Profit Ad Tech Entertainment Agency 128

Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. In this article, we will dive into the world of online advertising, including general online advertising, video advertising, social media advertising, and more. of global advertising efforts.

Advertising 52

Advertising Finance CPC Brand Awareness 52

InMobi

FEBRUARY 19, 2016

Each year, mobile advertising commands greater attention as it captures more of our day and reshapes all the critical touch points through the customer journey. According to comScore, 2015 was the year the number of mobile internet users exceeded that of desktop-only internet users, with over 54% of digital media time spent on apps.

Advertising 52

Advertising Retail Mobile Ads Mobile Search 52