Paleo AdTech
DECEMBER 10, 2023
Joe Zawadzki is CEO of MediaMath , ad tech pioneer and noted investor, mentor and visionary. A floppy-haired, Tesla-driving, intensely affable Harvard grad, he came to NYC in the late ’90s and joined a real estate firm as an analyst. Rapidly, his interest turned to e-commerce and personalized shopping apps using ASP. (In
Paleo AdTech
MAY 25, 2021
Joe Zawadzki is CEO of MediaMath , ad tech pioneer and noted investor, mentor and visionary. A floppy-haired, Tesla-driving, intensely affable Harvard grad, he came to NYC in the late ’90s and joined a real estate firm as an analyst. Rapidly, his interest turned to e-commerce and personalized shopping apps using ASP. (In
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SODP
JULY 25, 2023
SSPs: Publishers provide the details of their available ad spaces — including size, location and audience demographics — to SSPs. These platforms then make these ad spaces available to various demand partners. Publishers: Publishers provide the digital real estate where ads will appear.
Brid.tv
OCTOBER 7, 2022
It is no secret that pre-roll ads are the king of instream video advertising. On the contrary, mid-roll ads are still considered valuable ad real estate , and not for nothing. They are over 35% more effective than post-roll ads in generating impressions, for example.
Monetize More
FEBRUARY 24, 2023
Increase website traffic: The more traffic your website receives, the more ad impressions you can generate, leading to higher RPM rates. Target high-paying ads: Use ad targeting tools to display ads that are relevant to your audience and pay higher rates.
Smart-Hub
DECEMBER 22, 2023
Ranging from businesses of all sizes to marketing agencies, advertisers leverage technology to deliver targeted messages to specific audiences, optimizing their reach and impact. Publisher Publishers play a pivotal role by providing digital real estate where advertisements are displayed.
Ad Beat
JANUARY 1, 2020
Using contextual targeting across all Android devices, and creative, video-first optimizations, they observed a 2.5x Owing to a limited screen real estate, easily accessible advertising tools, and lower price point for search ads, mobile ads continue to offer a better, more affordable alternative for promoting your brand to the masses.
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