Monetize More

JANUARY 18, 2023

Agencies then started helping advertisers to achieve their marketing goals and communicate with their target audience. It was the job of media planners to create media plans to target the right audiences and subsequently to communicate with the publishers that had access to those audiences. This video explains it in a similar manner.

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Brid.tv

NOVEMBER 11, 2022

Whether you use video for internal communications in your company or are building an OTT streaming service , you must keep your content protected. The company strives to help online publishers host, manage, and monetize their ad inventory at scale. That makes setting up ad-based monetization with this provider that much easier.

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Ad Monsters

MARCH 21, 2023

The marketing and communications team, led by Jenny Guy, started putting out roughly four times as much content, and we had, I think, four people on the team at that time. We looked at all our experience with different ad companies and said, what’s the 180 of that? And it’s one of the main ways that the site got traffic.

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Single Grain

MARCH 16, 2020

First, let us get this straight: Direct-to-consumer (DTC or D2C) advertising is an approach that refers to the audience directly forgoing intermediaries (TV channels, broadcasters, newspapers, billboards) that stand in between brand and customer communication. Differentiate New Business with White Label.

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Clearcode

APRIL 26, 2022

In the year 2000, Google launched its AdWords ad platform, which is now known as Google Ads. In 2006, AdMob, a mobile ad network, was founded. This is one of Google’s more significant acquisitions and was seen by many as a game changer for Google as it allowed them to beef up their ad product portfolio.

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Lemonads

JANUARY 3, 2021

OpenRTB ecosystem The mission of the OpenRTB project is to spur greater growth in the Real-Time Bidding (RTB) marketplace by providing open industry standards for communication between buyers of advertising and sellers of publisher inventory. And OpenRTB? The intent is not to regulate exactly how each business operates.

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Smart-Hub

OCTOBER 24, 2023

Ad Placement Optimization Explore various ad placements within your website or app to identify the most impactful positions for increasing user engagement and ad revenue. Conduct tests with different formats, such as in-text, in-feed, or sidebar ads, to ascertain the most effective approach.

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Brid.tv

OCTOBER 3, 2022

This platform excels at helping publishers maximize video ad revenue , which is evident by its advanced advertising features. even offers its own ad demand through its in-house video ad provider — Brid.TV That means publishers can start serving ads even if they have no video ad network partners. Marketplace.

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Brid.tv

SEPTEMBER 5, 2022

In recent years, video streaming has become one of the most popular modes of online communication. The platform employs a global CDN for reliable content delivery, DRM technology for content protection, and it even features its own Marketplace , an ad network that is an official Google MCM partner. Pricing Overview.

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Monetize More

JULY 28, 2022

If you have an app and haven’t tried out Google Open Bidding yet, you are missing out on a lot of ad earnings. Open Bidding was earlier known as Exchange Bidder in Dynamic Allocation (EBDA). This guide breaks down all you need to know about Open Bidding so that you don’t mix it up with header bidding.

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