Monetize More

MAY 30, 2023

Looking for the best mobile ad networks to boost your revenue in 2023? We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Connects to multiple demand partners and improves app performance. What is a mobile ad network?

Ad network 97

Ad network Mobile Ads Ad Exchange Fill rate 97

Martech

OCTOBER 19, 2022

Ad network vs. ad exchange Types of programmatic advertising How big is the programmatic advertising market? When a person clicks on a website, the site’s owner uses a Supply-Side Platform (SSP) to notify one or multiple Ad-Exchanges to put the ad space up for auction. Ad network vs. ad exchange.

Advertising 123

Advertising Marketing Ad Exchange Retail 123

Monetize More

JUNE 13, 2023

They may need to explore alternative approaches to ad targeting, such as contextual advertising that relies on the webpage’s content rather than user-specific data. Relationships and Partnerships Established connections with top advertisers, agencies, and ad networks, providing access to more lucrative ad opportunities.

Ad Inventory 69

Ad Inventory Ad Space Header Bidding Native Advertising 69

Brid.tv

DECEMBER 20, 2022

On the sell-side , there are publishers/developers and supply-side platforms. On the buy side , there are brands/advertisers and demand-side platforms. Between the two stand mobile ad networks and exchanges , which act as intermediaries. Drawbacks of In-App Advertising. Australia $10.6

Advertising 54

Advertising CPM Mobile Ads CPC 54

Monetize More

MARCH 2, 2023

As demonstrated, in the process of ad inventory being bought and sold on a per-impression basis, Ad Exchanges act as the platform where publishers and advertisers come together to trade digital ad inventory This marketplace (Ad Exchange) uses DSPs (Demand side platforms) to assess the ad inventory available to the advertisers.

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Monetize More

MAY 2, 2023

Ever wanted to find the winning bid for a specific ad unit? How about discovering which ad networks were bidding on an ad unit and what their bids were? In this post, I’d like to show you how you can do all that and much more in mere seconds with PubGuru Ad Inspector ! Think again!

Ad network 52

Ad network Demand Side Platform Ad Exchange Impressions 52

Smart-Hub

DECEMBER 22, 2023

This category includes websites, apps, and other digital platforms that offer spaces for advertisers to showcase their content to a diverse audience. Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers.

Ad Exchange 52

Ad Exchange Ad Tech Machine Learning Ad Inventory 52

Clearcode

JULY 24, 2023

Supply-side platforms (SSPs) empower publishers to monetize their ad inventory and maximize their ad revenue potential. To understand better what other benefits an SSP can bring, we dive deep into the key features of a supply-side platform. What Is a Supply-Side Platform (SSP)?

Header Bidding 73

Header Bidding Demand Side Platform Ad Exchange Ad Inventory 73

VideoWeek

FEBRUARY 23, 2024

Cyber Criminals Are Turning to Ad Tech for Malware Measurement Cyber criminals are increasingly using ad tech to deploy and measure malware scams, according to cybersecurity firm HP Wolf Security. The partnership helps advertisers direct spend towards quality news journalism, and screen out AI-generated or clickbait websites.

Ad Tech 52

Ad Tech Pop-Up Retail Media 52

SODP

MAY 30, 2023

A publisher could be a: Website owner App developer Social media platform Video streaming service Those that want to buy these ad spaces are called advertisers. Buying and selling of ad inventory on the exchange generally takes place through a bidding process, but direct deals can also take place.

Ad Exchange 64

Ad Exchange Ad Inventory Ad network Ad Space 64

illumin

JUNE 7, 2018

It makes sense for website owners to work with display networks as these networks essentially broker their ad-space for them by providing advertisers with a wide variety of attractive (relevant) websites on which to serve their ads. We Analyzed Display Ad Network Revenue Data to Draw Some Interesting Conclusions.

Display Advertising 40

Display Advertising Click Through Rate Impressions Audience 40

Clearcode

APRIL 21, 2023

Some of the most common AdTech solutions for publishers include header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization (DPO). Managing first- and third-party data and using it for content personalization and ad targeting. Ad revenue.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79

InMobi

AUGUST 20, 2020

As a result, how advertisers and publishers use IDFA for scalable user-level ad targeting and personalization will be impacted. Advertisers and iOS 14 The impact of an IDFA-less world is no different on the advertiser side for demand-side platforms (DSPs).

Demand Side Platform 52

Demand Side Platform Pop-Up Banner Mobile Ads 52