Monetize More

FEBRUARY 8, 2023

It allows you to offer your ad space to multiple ad networks, which then bid for the opportunity to place an ad in your content. Pubguru Header Bidding massively increases ad demand available for the publisher’s site. Pubguru Header Bidding massively increases ad demand available for the publisher’s site.

Header Bidding 52

Header Bidding Viewability Ad network CPM 52

Automatad Inc.

NOVEMBER 23, 2023

An SSP connects website owners to companies or advertisers wanting to buy ad space on their websites. Utilizing real-time bidding (RTB), the SSP conducts quick auctions every time a visitor lands on the website, determining the highest bid from interested companies for the ad space.

Header Bidding 40

Header Bidding Ad Inventory Ad Exchange Demand Side Platform 40

InMobi

JUNE 8, 2018

The percentage of firms worried about fraud specifically on their video ad networks rose from 33 percent in 2017 to 48 percent this year. The questions for everyone in the digital ad space then becomes, what can be done to combat ad fraud, and can it ever be stopped for good?

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Ad network Machine Learning Ad Space ROI 52

Smart-Hub

DECEMBER 22, 2023

This category includes websites, apps, and other digital platforms that offer spaces for advertisers to showcase their content to a diverse audience. Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers. SmartHub's Features Have No Limits!

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Ad Exchange Ad Tech Machine Learning Ad Inventory 52

Clearcode

AUGUST 8, 2023

AdTech companies like ad networks, DSPs, SSPs, and ad exchanges can utilize PETs such as differential privacy tokenization, homomorphic encryption, secure multi-party computation, federated learning, and pseudonymization. Each AdTech platform can leverage different PETs to enhance user privacy.

Ad Server 52

Ad Server Ad Exchange Demand Side Platform Ad network 52

Automatad Inc.

DECEMBER 18, 2023

The best monetization partner will ensure that your ad layouts, formats, and placements are tailored to your users’ needs. Many advanced partners like Automatad use machine learning and data to optimize your user’s ad experience. Lack of interactions may suggest the use of ad blockers.

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Monetize More

APRIL 19, 2023

With so many ad networks out there, it can be challenging to decide which one is the best fit for your publishing business. In this article, we’ll compare three of the top ad networks on the market today: Mediavine, AdSense, and MonetizeMore. Looking to monetize your website or blog?

Header Bidding 52

Header Bidding Ad Inventory Ad network Ad Server 52

Lemonads

AUGUST 7, 2021

What in the World Is Programmatic Ad Buying? In simple terms, programmatic advertising is a promotion mechanism that allows you to purchase digital ad space in real-time throughout the internet with the help of artificial intelligence (AI) and machine learning.

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Affiliates Machine Learning Demand Side Platform Impressions 52

Adtelligent

DECEMBER 29, 2020

This tactic uses algorithms and tools to determine, order, and, eventually, purchase some much-needed ad space. It allows marketers to optimize the ad copy, the targeting and, ultimately, create a marketing plan with specific KPIs and target audience that will do the brand’s efforts justice across all marketing platforms.

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Advertising Ad Space Audience Education 52

Monetize More

OCTOBER 25, 2022

Header Bidding starts an auction with Google Ad Manager where AdSense competes with other advertisers or bidders. In this case, ad inventory is filled through Dynamic Allocation than Google’s conventional ad space-filling algorithm ultimately reducing the possibilities of AdSense deductions.

Header Bidding 52

Header Bidding Impressions Ad Inventory Machine Learning 52

Monetize More

MAY 23, 2023

This model allows advertisers to bid on ad space in real-time, which can result in higher revenue for developers. RTB ads are also highly targeted, which means that they are more likely to be relevant to the player. 3) Pair up with premium ad networks that perform well on game sites.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

Martech

MARCH 15, 2022

Programmatic ad-buying makes decisions regarding the placement and buying of ads using AI and real-time bidding (RTB) for online display, mobile, and video campaigns. Programmatic ad-buying also gives companies a unique and real-time insight into the reach of their advertisements. This ultimately yields higher CPMs.

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First-Party Cookies Cookies Impressions Ad Exchange 111

Automatad Inc.

DECEMBER 1, 2023

Video ads are the most engaging ads that deliver a short brand message across the audience. Since video ads are highly efficient, their CPM value is high and has more demand. Publishers can sell video ad spaces by any programmatic means or direct deals. So, you must have a connection with the best ad networks.

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Video Ads Non-Profit CPM Viewability 40

SODP

MAY 30, 2023

An ad exchange is an online marketplace where advertisers buy digital ad inventory from publishers, often through real-time bidding (RTB) auctions. An ad space could be inventory on a website or mobile app, or a few seconds of air time during a podcast or video stream. Here is how the process works: 1.

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Ad Exchange Ad Inventory Ad network Ad Space 64

Monetize More

JANUARY 18, 2023

Programmatic advertising meaning includes the following: The process of using technology to buy and sell ad inventory through an automated and data-driven procedure. It also represents most types of ad spaces on all screens including video, mobile, native and display ads. This video explains it in a similar manner.

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Advertising Ad Inventory Machine Learning Ad network 98

Monetize More

JANUARY 12, 2023

Reducing unfilled ad impressions is an important step in increasing ad revenue for a website. Unfilled ad impressions occur when there are no bids or ads available to fill the ad space on a website. This can lead to a loss of potential ad revenue for the website.

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Impressions CPM Brand Awareness Ad Exchange 52

Monetize More

DECEMBER 28, 2022

Ad Exchanges. An ad exchange is where there are lots and lots of ad networks and ad demand sources competing in a real-time auction (RTB, real-time bidding protocol). Ad Networks. The ad networks that have been classified in the Lumascape are as follows: Horizontal. Targeted/AMPs.

Ad Server 52

Ad Server Demand Side Platform Retargeting Ad Tech 52

Brid.tv

NOVEMBER 1, 2022

A programmatic advertising platform is an online marketplace for buying and selling ad inventory programmatically. Programmatic advertising is an automated technology that allows advertisers and publishers to trade in ad space with minimal effort. Finally, the user on the publisher’s website sees the ad from the winning bid.

Header Bidding 52

Header Bidding Demand Side Platform Real Estate Advertising 52

Smart-Hub

OCTOBER 24, 2023

It is an automated, data-driven method of buying and optimizing digital ad spots in real time, allowing advertisers to reach their target audience more efficiently and quickly. Programmatic advertising is based on complex algorithms and evolved through machine learning. Build Your Profitable Ad Exchange Business With Us!

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Advertising Click Through Rate A/B Testing Header Bidding 52

Automatad Inc.

JANUARY 15, 2024

Personalization at scale: Another advantage of programmatic video ads is that they can be personalized to massive scale and different audience groups. By utilizing AI and machine learning, programmatic platforms like SpotX and TubeMogul create highly targeted ads that resonate with individual’s interests and reach a wider audience.

Advertising 52

Advertising Video Ads CPM Machine Learning 52

Smart-Hub

AUGUST 8, 2023

At its core, B2B programmatic advertising is the automated buying and selling of online advertising space, tailored specifically towards businesses rather than individual consumers. It not only streamlines the ad buying process but also helps reach a professional audience in real-time, thereby optimizing ad performance and efficiency.

Advertising 52

Advertising Ad Server Video Ads Ad Exchange 52

Adtelligent

OCTOBER 6, 2021

One of the best features of this solution is eliminating any mediators such as sales managers to negotiate any stages of the ad management. Instead, the SSP links to ad exchanges and evaluates the ad space for sale; then, this space is auctioned to the highest bidder, bringing the most lucrative price home.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Monetize More

FEBRUARY 8, 2023

When a visitor lands across a page on your website, our ad code takes care of everything to make sure the highest paying ads are shown all the time. With MonetizeMore, Future You will be having access to the top ad networks all in one single platform. Currencies : Real-time currency conversions.

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Header Bidding A/B Testing Viewability Ad network 52