YieldBird

MAY 31, 2023

Know Your Traffic Source Before you really do anything to fight affiliate fraud, you need to know where your ads are running. In that regard, conduct your research and make sure to screen and pick the right ad network that you can trust (and also know the difference between ad network vs ad exchange).

Affiliates 52

Affiliates CPC Viewability Click Through Rate 52

Brid.tv

DECEMBER 14, 2022

In-app advertising entails showing ads to app users in order to generate revenue. This is quite a complex process that involves multiple parties, including mobile ad networks , SSPs , DSPs , ad exchanges , and more. This request entails information such as the type of ad that the app wants to serve and the floor price.

Non-Profit 57

Non-Profit Video Ads Ad Inventory Fill rate 57

Smart-Hub

JANUARY 2, 2024

After placing their ad slots on SPPs, they only have to connect to the proper ad exchange, set the price, and wait for the revenue. SmartHub white-label platform is the ad exchange that profitably monetizes publishers’ efforts. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub!

Ad Exchange 60

Ad Exchange CPC CPM Affiliates 60

InMobi

MARCH 5, 2019

Bidding options (CPM, CPC, CPI, CPA, etc.). Since most DSPs have the same traffic sources (for example, if they connect to the same ad exchanges and other sources of supply), the campaigns will target the same audience with the same set of creatives. Self-serve capability (access to campaign setup/management dashboard).

A/B Testing 52

A/B Testing Non-Profit Marketing CPM 52

Brid.tv

DECEMBER 21, 2022

The ad network also has access to mobile ad demand, either directly from advertisers who have joined the network, through SSP and ad exchange integrations, or both. SmartyAds is an all-in-one ad network with a proprietary SSP, DSP , and ad exchange. Smart is a feature-rich ad server , SSP, and DSP.

Ad network 65

Ad network Mobile Ads Header Bidding CPM 65

SODP

JUNE 8, 2023

For example, if an advertiser agrees to a CPM rate of $2, they’ll pay $2 for every 1,000 views their ad attracts. Publishers and advertisers can either directly negotiate over a CPM rate or conclude deals via ad networks or ad exchanges that facilitate CPM advertising.

CPM 52

CPM CPA CPC Real Estate 52

AdExchanger

JUNE 30, 2022

Of NBCU’s $7 billion in ad commitments, per a release, $1 billion is earmarked for its AVOD service Peacock. Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Paid Upfront NBCUniversal says this year’s upfronts was its highest-grossing since Comcast acquired the programmer in 2013.

Media 89

Media CPC CPA Ad Exchange 89

Smart-Hub

DECEMBER 18, 2023

However, you need to know more than the RTB definition to make the most of your ad exchange. Going over the RTB definition, RTB stands for real-time bidding, and this technology is designed to automate the process of buying and selling ad inventory through auctions. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub!

Ad Exchange 49

Ad Exchange Ad Inventory Demand Side Platform Impressions 49

Brid.tv

NOVEMBER 1, 2022

When a publisher joins a supply-side platform , this platform collects data on the publisher’s ad real estate. Every time a user visits the publisher’s website or plays a video, this real estate is offered on an ad exchange. Finally, the user on the publisher’s website sees the ad from the winning bid. Google ADX.

Header Bidding 52

Header Bidding Demand Side Platform Real Estate Advertising 52

Brid.tv

JUNE 26, 2023

Key Features: Many partners and SSPs Excellent CTV advertising options Automatic waterfall optimization IVT detection Ad podding for premium users White-label Payment Details: Payment Model: CPM, CPC, CPCV Payment Terms: N/A Payment Methods: N/A 6. This network lets publishers monetize videos with top-quality demand at premium rates.

Ad network 40

Ad network Video Ads Header Bidding CPM 40

Smart-Hub

JANUARY 23, 2023

Due to its flexibility, programmatic can be used for various tasks: the ability to buy videos and multiple formats with high standards of visibility and reaching performance (using accurate audience targeting, retargeting, and automatic optimization of campaigns by CPA). Example: DV360 (DSP from Google), Mediamath, Appnexus, Sizmek.

Advertising 40

Advertising Ad Exchange Banner Header Bidding 40

Lemonads

FEBRUARY 14, 2021

Cost-Per-Click - CPC Cost-per-click or CPC is a pricing model where publishers get paid for every click they generate. Keep in mind that CPC is a type of performance marketing, which means that publishers have to generate these interactions to get paid. However, it’s important to note that there is no one-size-fits-all solution.

Ad network 52

Ad network Pop-Up Affiliates CPA 52

MobileAds

JANUARY 25, 2021

Mobile or desktop ad serving. Video ad serving. Creative types supported, i.e. image, HTML5 ads, display ads, native ads, rich media, linear/non-linear video, etc. Campaign optimization, i.e. CPM, CPC, CPA, eCPM, conversion tracking, fixed cost, etc. How Ad Serving Works — Mobile vs. Web Environments.

Rich Media 52

Rich Media Mobile Ads Ad Server Media 52

Brid.tv

SEPTEMBER 26, 2022

In order to make this task easier, we’ve put together a list of the 15 best display ad networks for publishers. Payment Model Minimum Traffic CPM, CPC, CPA 5 Million Monthly Active Users. Google ADX is the largest and most popular ad exchange on the internet right now. Payment Model Minimum Traffic CPC, CPM N/A.

Ad network 52

Ad network CPC CPM CPA 52

Single Grain

MAY 31, 2023

Related Content: The Ultimate Guide to Programmatic Advertising for Brands in 2023 Automated Buying and Selling of Ad Space Programmatic advertising utilizes AI marketing platforms and real-time bidding (RTB) to streamline and optimize the transactional aspects of ad space transactions.

Machine Learning 52

Machine Learning Advertising Marketing Conversion 52