Remarketing Lists for Search Ads: The Tactical Guide to RLSA
AdvertiseMint
DECEMBER 1, 2023
That shows how vital remarketing has become for today’s marketers seeking the best ROI on their spending. But avoid overpaying per click long-term and eroding ROI. Here are some smart approaches to balancing bids for effective remarketing: Leverage Google’s bid simulator to model outcomes at different CPC levels.
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