Single Grain

JUNE 28, 2019

A/B SEO testing. In this guide, we’ll explain why A/B testing is important, the SEO elements you can split test, and a handful of companies who’ve run controlled experiments that resulted in increased search traffic. What Can I A/B Test? But the point is: they wouldn’t have known unless they tested.

SEO 104

SEO A/B Testing Click Through Rate Banner 104

Single Grain

SEPTEMBER 30, 2019

Dive Deeper: A Simple Hack to Combine Facebook Ads and Google Ads. 6 Ways Google Ads Can Boost Your SEO Results. How to Lower the Cost of Google Ads and Get Better Conversions. 9 Rules for Creating Ads that Convert. And don't worry – people clicking on your phone number are counted as a click by Google.

A/B Testing 110

A/B Testing SEO Banner Conversion 110

Single Grain

JUNE 8, 2023

Exclusion targeting helps exclude certain segments from seeing the ads, ensuring that the budget is focused on the most relevant audience. By auditing conversion tracking, you can identify any issues or gaps in data collection, ensure accurate measurement of campaign performance, and make informed optimization decisions.

Retargeting 52

Retargeting A/B Testing Conversion Rate Conversion 52

Lemonads

SEPTEMBER 23, 2020

Track Competitors ads BigSpy Review tracking When advertising on any social media platform , especially on Facebook, it’s obvious that practicing regular advertising tests is a must and, if you want to know the results of the ad test, you need to monitor and track these ads at the same time.

Affiliates 52

Affiliates Non-Profit Impressions Media 52

Single Grain

JULY 8, 2019

Even with all of these automated advertising options across a wide variety of ad platforms, 96% of paid ad clicks still don’t convert. This is a massive waste in the multi-billion dollar digital advertising industry, and the main reason is because Post-Click Automation has not been a focused initiative in the market.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Single Grain

OCTOBER 3, 2019

Because if you keep seeing the same ad over and over again and you never clicked on it in the first place, why would you click on it later? There’s another benefit from adjusting images: it helps you to A/B test them. Learn More: How to Run A/B Tests that Actually Increase Conversions.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

AUGUST 19, 2019

Tips for Improving Your Facebook Ads Relevance Score. A higher Facebook ad relevance score provides several benefits: Receive more impressions and reach a wider audience. Run A/B tests with a wider audience. Most of the time when we A/B split test an ad, we are testing for conversions.

Impressions 80

Impressions Audience Banner A/B Testing 80

Single Grain

AUGUST 13, 2019

With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. Click here to download it for free right now! Types of Amazon Ads. As with Sponsored Products, Sponsored Brand Ads are charged a cost per click, so you only pay when someone clicks on your ad.

Video Ads 110

Video Ads Conversion CPC Banner 110

Single Grain

NOVEMBER 17, 2020

To measure CPL, you’ll need some kind of mechanism in place to tie a lead conversion to a specific ad click. Of your highest CPL ads and campaigns, which opportunities can you identify (if any) to bring costs down? Currently, LinkedIn Ads offers support for the following specific conversion types : Lead.

CPL 98

CPL Retargeting ROI Click Through Rate 98

Single Grain

JULY 22, 2019

As part of their push to improve page transparency following the various data scandals of the past year or so, Facebook has introduced the “Info and Ads” tab , which shows the ads that a page is running on Facebook: Going back to our earlier example, let’s say you’ve landed the gig of generating leads for me and my phone service.

Marketing 85

Marketing Affiliates ROI Conversion Rate 85

Karola Karlson

MAY 11, 2021

These metrics give an immediate overview of the ad account’s overall performance + your conversion-optimized campaign’s results. In all likelihood, you are running Facebook ad campaigns to collect results that can be measured by a conversion: either a new lead, 1st-time customer, app install, website purchase, etc.

CPA 52

CPA Conversion Rate CPM CPC 52