Single Grain

JUNE 8, 2023

With the help of clear naming conventions and consistent settings, you’ll be able to compartmentalize campaigns and ad set data easily in any report. ✅ Ad Set Organization Review how ad sets are grouped within campaigns. ✅ Ad Grouping Analyze how ads are grouped within ad sets.

Retargeting 52

Retargeting A/B Testing Conversion Rate Conversion 52

Lemonads

SEPTEMBER 23, 2020

Gender, age and location BigSpy Ad Demographics insight Talking about insights, you surely want to focus on getting access to BigSpy’s insights on gender, age and location. To not even mention how much money you’d be saving in test-runnings of ads that could work or not. So, what could ease our work?

Affiliates 52

Affiliates Non-Profit Impressions Media 52

Single Grain

AUGUST 19, 2019

The relevance score is a useful tool for Facebook to sift through their advertisers and display ads that connect with their users. The ads that get shown are the ones that have a combination of the highest bid and the most relevant ad. Are people clicking on the ad? Do they scroll past the ad without viewing it?

Impressions 80

Impressions Audience Banner A/B Testing 80

Single Grain

JULY 8, 2019

Marketers can quickly create, test and optimize hundreds of personalized, targeted ads. Because of the many tools available to segment audiences and automatically deliver the best ads to the right people, marketers can easily scale their advertising campaigns and maximize clicks. Click To Tweet.

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Single Grain

OCTOBER 3, 2019

Aside from industry, there are many variables that make up the cost of a Facebook click, including your target audience, objectives and competition. Try these tips to help keep costs down while still getting qualified leads and engagements from your target audience. Update or Cut Ads that Aren’t Performing.

Click Through Rate 111

Click Through Rate Retargeting A/B Testing CPC 111

Single Grain

NOVEMBER 17, 2020

N ote: Your audience segments will need to build up to at least 300 individuals before you’ll be able to run ads, though, as LinkedIn notes : “A good rule of thumb when starting out is to keep the target audience over 50,000 for Sponsored Content and Text Ads, and over 15,000 for Message Ads.”.

CPL 98

CPL Retargeting ROI Click Through Rate 98

Single Grain

AUGUST 13, 2019

With numbers like these, we wanted to share concrete tips to help you increase your sales on Amazon, specifically through Amazon Ads. Click here to download it for free right now! Types of Amazon Ads. As with Sponsored Products, Sponsored Brand Ads are charged a cost per click, so you only pay when someone clicks on your ad.

Video Ads 110

Video Ads Conversion CPC Banner 110

Karola Karlson

MAY 11, 2021

These metrics give an immediate overview of the ad account’s overall performance + your conversion-optimized campaign’s results. In all likelihood, you are running Facebook ad campaigns to collect results that can be measured by a conversion: either a new lead, 1st-time customer, app install, website purchase, etc.

CPA 52

CPA Conversion Rate CPM CPC 52