What Is a Demand Side Platform (DSP)?
SODP
JUNE 27, 2023
The automation of ad sales has reshaped the way publishers, advertisers and marketers interact with one another and target audiences. Programmatic ad spend is projected to exceed $550 billion globally in 2023, accounting for 85% of global ad spend manual. What Is a Demand-Side Platform (DSP)?
Let's personalize your content