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Digital Advertising Guide

Adtelligent

What is Digital Advertising. Digital advertising is any advertising that happens in a digital space. You can see the online advertising ecosystem described in the picture below. Types of digital advertising channels. Search advertising. Mobile search advertising is on the rise. Importance.

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Why should brands invest in video advertising?

Ad Beat

In short, video advertising is definitively a train that your brand cannot afford to miss. According to a 2018 survey , 54 percent of customers prefer watching a video from brands they support (or are interested in supporting!) Here’s why: Customers prefer video content to any other type of content. Source: Hubspot.

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Just the Stats: Why Should You Leverage Video Marketing

Single Grain

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Attention and brand trust are two things that marketers always incorporate in their marketing plans – and video is an efficient way to that happen. In fact, 87% of people said that they would like to see more video from brands.

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Is Pinterest Still a Good Platform to Advertise On in 2019?

Single Grain

The search function plays a big role, and with a shift in focus and high user standards, a lot of brands avoid the platform because they end up feeling stumped or intimidated. We’ve pretty much answered the question we asked in the title of this post already: Yes, Pinterest is absolutely a good platform to advertise on.

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The Power of Social Shopping on Instagram (and How to Sell More in 2019)

Single Grain

Creating a Winning SEO Strategy for E-commerce Companies. over the last three years, with a continuing rise predicted: Brands should sell more on Instagram because: 60% of users discover new products on the platform. 80% of users follow at least one brand on the platform. The Rise of Social Shopping on Instagram. on an average.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. In this article, we will dive into the world of online advertising, including general online advertising, video advertising, social media advertising, and more. of global advertising efforts.

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Why Is Instagram Hiding Likes (& What This Means for Social Media Marketers)

Single Grain

On November 14, 2019, Instagram announced the expansion of their world-wide test in which “you'll no longer see the total number of likes and views on photos and videos posted to Feed unless they’re your own.”: The Beginner’s Guide to Crafting a Highly Effective Social Media Strategy in 2019. Instagram is now hiding likes.

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