how-marketers-should-be-using-mobile-apps 
Monetize More
NOVEMBER 24, 2022
Does Mobile Ad Sizes really matter? With an estimated 5 billion mobile users on the planet, engagement with mobile devices is higher than ever and continuously growing. People of all ages, generations, and genders are using their devices wherever they go, some for even for hours per day. The 300×250 ad unit.
Clearcode
AUGUST 13, 2023
There were only 500 apps on the App Store when it launched with the release of the iPhone in 2008. Back then, the mobile app market was worth just $206 million. million apps are available on the App Store and consumers are predicted to spend $33.9 billion in app stores.
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AdvertiseMint
OCTOBER 24, 2023
Definition of Mobile Advertiser An advertiser is an entity, whether an individual, company, or organization, that promotes a product, service, idea, or brand. In the rapidly advancing digital age, a subset of advertisers has emerged: the mobile app advertiser. How In-App Advertising Works for Advertisers?
Monetize More
DECEMBER 29, 2022
Components of video signals coverage and how to improve. Google recently released new data that revealed that improving the programmatic signal coverage correlates directly to increased eCPMS, fill rate, and instream video revenue. Viewable : Viewability Measurement, 3P Verification (The 3P’s are Premium, Placement and Player).
InMobi
SEPTEMBER 13, 2018
Here's How to Make Mobile Ads That Really Work Even with the best targeting, insights and ad networks in place, any in-app ad spending will all be for naught unless you create and deploy the most effective mobile ad creatives. What kind of creatives work best on the mobile device?
Clearcode
MARCH 2, 2023
The in-game advertising industry is set for massive growth over the next few years, with Technavio estimating that the in-game advertising market will grow by US$5.1 At the heart of this growth are game and mobile app developers, brands and AdTech companies. Questions Covered in the Q&A What defines an in-game ad?
InMobi
MAY 4, 2020
This is not news to anyone, but what most buyers underestimate is both the potential of this channel as well how companies can adapt to this rapidly changing space as user preferences evolve. For context, first consider the broader shift that made users today spend more time on mobile (and, by extension, apps) than on any other screen.
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