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Creating Personalized Customer Experiences with Advertising Automation

Basis

Dynamic Creative Optimization (DCO) systems activated by Customer Data Platform (CDP) infrastructure can automatically build thousands of digital ads that vary in real-time for product-based retargeting , creative personalization, audience segmentation, and customer journey enhancement. Geo-targeting campaigns.

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Harbolnas Indonesia: Gearing up for the Sale Season

InMobi

Harbolnas: The Massive Indonesian Sale Season Brought on by the rising popularity and usage of online retail, eCommerce shopping dates have become a major cultural phenomenon worldwide and an integral part of consumers’ shopping calendars.

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How Cannabis Multi-State Operators Can Grow with Compliant Programmatic Advertising

PrograMetrix

As more states legalize recreational use, entrepreneurs and investors pour capital into cannabis distribution and retail. Brands can then extend the reach of mobile geofencing campaigns by leveraging cross-device targeting technology to advertise across other connected devices (i.e., Location Retargeting. Geofence Conquesting.

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Why we care about mobile marketing: A guide for marketers

Martech

SMS can also be used by retailers to facilitate payments. For example, a retailer could connect a coupon to a QR code in a TV ad with the goal of motivating viewers to scan the code (and make a purchase using the coupon). voice assistants for scheduling appointments, retail apps for curbside pickup at physical stores, etc.).

Marketing 116
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Six Mobile Creative Ideas to Dramatically Increase Holiday Sales

InMobi

Advanced Geo-Targeting For the brand interested in driving store traffic to their location (and away from their competitors): Use geo-location to target customers in close proximity to a your retail location or that of your competitors and engage them with a holiday offer and directions to the closest store.

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How to Create a Winning Local PPC Strategy for More Conversions

Single Grain

The benefits are numerous, from enhanced brand awareness and the ability to outrank the competition to easy retargeting capabilities and faster results than organic SEO. Geo-targeting techniques can help businesses enhance their local reach and improve the effectiveness of their local PPC campaigns.

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Top 9 Best Native Advertising platforms you must know about!

Lemonads

AdsKeeper Ad Examples AdsKeeper Ad Example #1 AdsKeeper Ad Example #1 AdsKeeper Ad Example #2 AdsKeeper Pros for Advertisers User-Friendly Dashboard System easy to use; Wide Targeting Options; Real-Time Statistics; Selective Bidding; Retargeting; Set of Macros; Stats Reporting System of your ads, earnings, and website traffic.