January, 2021

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Understanding the Connected Consumer Experience

InMobi

Now that internet connectivity is found in everything from cars to thermostats and refrigerators, what does the connected consumer experience actually look like today? Top Three Market Research Insights: Usage and future consideration are highest for connected home devices. Barriers differ across connected tech.

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The Ultimate Affiliate Marketing Guide 2021: How to Develop an Affiliate Campaign that Converts

Lemonads

Although new affiliates need to learn from first-hand experience, having a reliable affiliate marketing guide will help shorten the learning curve and allow you to hit the ground running. Affiliate marketing is a popular choice because it’s a type of performance advertising. Is Affiliate Marketing a Good Way to Make Money?

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Mobile Ad Serving: The What & How of Rich Media Ad Serving for Mobile

MobileAds

The need for a proper mobile ad server is vital. Especially when you look for better control over your ad operations. It is a best practice to use your ad server, especially if you run a consistent volume of ad campaigns. But, that’s not always the case for mobile rich media. What is a Mobile Ad Serving? What is a Mobile Ad Serving?

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Adplexity Review 2021: Marketing Analysis and Intelligence for the Pros

Lemonads

But, rather than starting from scratch with every single element, affiliate spy tools allow you to see what the leading marketers are doing in their campaigns. You can then use the data you gather as inspiration and implement similar concepts to increase your chances of a successful outcome. What is AdPlexity?