Monetize More

JULY 8, 2022

In this article, we’ll explore how in-app header bidding works and why you should consider using it for scaling your app monetization. What Is In-App Header Bidding? In-App Header Bidding is a kind of programmatic advertising technology integrated into an app’s SDK for monetizing app traffic.

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Monetize More

MAY 7, 2025

MonetizeMore eliminates these frustrations with advanced header bidding technology, customized optimization strategies, and industry-leading invalid traffic solutions used by 2500+ publishers globally.

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Ad Monsters

JULY 3, 2024

Kean Wang, VP of Product and Strategy at Intowow, reveals best practices for balancing Header Bidding and Google Ad Manager to maximize publisher revenue. Generally speaking, bidders buy through two open auction channels: Header Bidding and Google Ad Manager (GAM), both of which are extensively integrated by most publishers.

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Automatad Inc.

FEBRUARY 22, 2024

Share Tweet Share Are you facing increased page loading time with your header bidding setup? Implementing header bidding has several benefits for publishers, but it also has its own set of drawbacks. What Is Header Bidding Script? Configuring the header bidding code is a highly complex process.

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InMobi

FEBRUARY 24, 2021

Publishers are likely to see higher opt-in rates when users see the pop-up AFTER they are convinced about the value they get from the app, and when app developers can clearly communicate how user consent can support their new favorite app. Introduce higher yield monetization setups and ad formats. Enable contextual targeting for advertisers.

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YieldBird

MARCH 6, 2024

The Quest for the Perfect Timeout Setting If you’re a publisher who has recently embraced Header Bidding technology through Prebid, you might still be operating with the default timeout settings – typically, an Auction Timeout of 1000 milliseconds (ms) and a Failsafe Timeout of 3000 ms.

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Monetize More

OCTOBER 13, 2022

Let’s say, your video ads have over a 75% viewability rate, our dynamic floor algorithm adjusts the price floors based on user browsing history, cookies, etc. With Dynamic Floors, we are able to communicate price floors to all connected marketplaces as part of the bid request. The winning bid is then sent to Google.

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