Single Grain

JULY 16, 2025

Industry Temporal SEO Impact Key Success Metric E-commerce Fashion 529% organic traffic increase 7,200% revenue growth Healthcare/Medical Tourism 523% year-over-year growth 250K+ monthly visits Digital Marketing Sustained top rankings Higher engagement rates Even regulated industries benefit from temporal strategies.

Conversion Rate

Single Grain

APRIL 14, 2025

While personalized LinkedIn ads can drive impressive click-through rates, without equally personalized landing pages, those valuable clicks often fail to convert into meaningful business opportunities. In the world of Account-Based Marketing (ABM), the landing page is where potential conversions live or die.

Conversion Rate

Basis

FEBRUARY 28, 2025

EXPERT POV: The verdict is still out as to what these AI Overviews mean for clicks and click-through rates. EXPERT POV: If ads appear below the top organic results more frequently following this definitional change, well be monitoring for downstream effects on click-through rate and other key metrics.

Social Advertising

Single Grain

JULY 28, 2025

of click-through rates in 2025. As AI-powered search transforms how users access information, specialized agencies are emerging to help brands capture “position zero” through enhanced snippets, voice search optimization, and AI-generated content visibility.

SEO

Single Grain

MAY 2, 2025

Combining AEO and SEO boosts performance, with 14% higher click-through rates seen in hybrid approaches compared to traditional SEO. Data supports this strategy, with 54% of organizations reporting improved click-through rates within six months of adopting a hybrid AEO + SEO strategy in 2024.

SEO

Single Grain

JULY 28, 2025

Within 3 months, our zero-click answer-box impressions rose 40% and brand citations inside AI-generated results climbed 25%, restoring our topical authority without relying on traditional blue-link clicks.” Best For: Enterprise tech companies, financial services, complex SaaS platforms with JavaScript-heavy architectures.

SEO

Single Grain

APRIL 29, 2025

Healthcare and Medical Content For health-related content, Google sets the highest E-E-A-T standards. Adhering to the E-E-A-T principles in your sector can help you achieve better SEO results and more growth. Here’s how to adapt your approach based on your industry. These brands must prove their content offers real value to customers.

SEO

Martech Series

FEBRUARY 22, 2023

Metrics such as ad impression, completion rates, viewer engagement rate, click-through rate (CTR), and more can help you identify areas of opportunity and adjust your strategy to get the most out of your efforts. This could range from traditional video ads to interactive overlays and more.

Click Through Rate

Single Grain

JULY 31, 2019

In a study, gamified ads had engagement rates nearly 6% higher than non-gaming ads, and saw a 28.8% click-through rate (compared to just 3.9% The 19-day ad campaign was an instant hit that saw a 73% higher click-through rate than in its past Instagram ads and a 4-point rise in message association.

Advertising

Single Grain

JUNE 28, 2019

Clickflow is a tool designed to make SEO experimentation easier: It syncs with your Google Search Console account to find opportunities where there’s a high impression count but a low click-through rate. Essentially, this means that your content is being displayed in the SERPs, but nobody’s clicking your result.

SEO

Digital Turbine

JULY 28, 2022

It garnered a high Click Through Rate of 0.56% – higher than the industry benchmark of 0.3% – indicating it has achieved its goal of educating consumers. Young mothers across India’s top 8 leading metros also found the ad engaging, with an engagement rate of 1.19% – above the industry benchmark of 0.5%.

Education

Ad Beat

JANUARY 1, 2020

A common misconception here is that mobile ads are usually lower in quality, however, according to an eMarketer report, the click-through rates (CTR) are actually higher on mobile. There’s simply not enough demand in the marketplace for mobile ads right now—something that’s bound to change as we step into 2020.

Mobile Ads

Single Grain

APRIL 16, 2025

While personalized ads can increase click-through rates by 50%, LinkedIn is a competitive platform. The results demonstrated the power of custom creative: 187% increase in click-through rates compared to previous generic campaigns. 64% improvement in landing page conversion rates. Used Karrot.ai

Click Through Rate

Single Grain

JUNE 20, 2019

The only exceptions should be the healthcare industry and other Google-classified YMYL (Your Money or Your Life) sites, where removing the “About Us” section from the footer of your landing pages can anonymize your business too much. How to Write Hero Headlines to Skyrocket Click-Through Rates.

A/B Testing

Martech Series

DECEMBER 1, 2022

Studies have repeatedly shown that directly measuring the brain for engagement, emotion and memory in even just a handful of volunteers can predict the behavior of millions of people along a variety of dimensions from click-through-rates to sales. It’s the trifecta of consumer psychology,” explained Dr. Michael L.

Click Through Rate

VideoWeek

AUGUST 30, 2024

And BrandMatch campaigns run in tests have outperformed the publisher’s benchmarks, with an average click-through rate between 0.4-0.72 BrandMatch uses AI to interpret a client’s brief, in order to generate audiences to target their ads towards. percent, an 8.4 percent average increase in brand lift, and a 3.1

Non-Profit

Single Grain

NOVEMBER 28, 2023

The campaign generated a 65% click-through rate and a 33.6% conversion rate, proving that the personal touch works. Cadbury’s created a personalized video campaign that matches a Dairy Milk flavor with users based on data from their Facebook profile, including age, interest and location.

Marketing

Basis

MAY 8, 2025

The industries most likely to surface AIOs have fluctuated over time, but searches related to healthcare, B2B technology, and education have had some of the highest likelihoods to date. This is likely why queries related to healthcare, B2B, and education are more likely to surface AIOs, as many of these searches are informational.

Click Through Rate

Single Grain

JANUARY 31, 2025

Industries like marketing, finance, healthcare, and media use AI agents to track trends, analyze data, and optimize workflows. Since AI streamlines and presents this data collection process in one dashboard, marketers can have better strategic planning, especially across finance, healthcare, and marketing industries.

Machine Learning