Martech

NOVEMBER 22, 2023

During high-traffic times, you can try paid social advertising. Thanks to a thoughtful and comprehensive approach to running ads on social media platforms, paid social became our most cost-effective acquisition channel. Let’s say your conversion rate is twice as low on mobile devices as on PCs or laptops.

Conversion Rate 122

Conversion Rate Advertising CPC CPA 122

Single Grain

AUGUST 25, 2020

Facebook is the most effective marketing channel — according to 67% of social advertisers. 480% more clicks. You will be able to see which ads got you the highest CTR (click-through rate), ROAS (return on ad spend), and purchases: You can filter the data based on location, gender, placement, device, KPI, etc.,

Video Ads 145

Video Ads Retargeting A/B Testing Conversion Rate 145

Digital Ad Blog

MAY 26, 2025

Performance Analytics: Measuring not just rankings and traffic, but user intent fulfillment and conversion behavior. Organic visibility increases brand familiarity, which improves click-through rates in paid campaigns, enhances email open rates, and supports better performance in social and referral channels.

Media 59

Media SEO Marketing Healthcare 59

AdvertiseMint

AUGUST 13, 2023

Average click-through-rate CTR, or click-through rate, measures the relationship between the number of impressions and clicks. TikTok’s click-through rate is 9% for in-feed ads. The click-through rate (CTR) on Facebook in all industries is 0.90%.

Click Through Rate 52

Click Through Rate CPM Conversion Rate Audience 52

Single Grain

MARCH 3, 2023

There are two pillars that SaaS marketers usually focus on: owned marketing channels and paid social advertising. SaaS brands are exploring alternative marketing methods — like native advertising. Should you follow the trend and start with native advertising? Native advertising isn’t similar to paid social advertising.

Native Advertising 97

Native Advertising Advertising CPC Brand Awareness 97

AdvertiseMint

JULY 3, 2023

Native-looking feed videos: Cost less Polished ads: Cost more Click-through rate (CTR) and conversion rate To manage your advertising budget on TikTok, paying attention to your CTR (click-through rate) and conversion rates, especially with bid campaigns, is important.

CPC 59

CPC CPM Click Through Rate Impressions 59

AdvertiseMint

JULY 15, 2023

You can measure which ones work best by using these metrics: Click-through rate (CTR) CTR is the number of people who click on something after seeing it divided by the total number of people who saw it. Conversion rate A conversion happens any time a user takes a desired action.

Marketing 52

Marketing Conversion Rate SEO Geo targeting 52