InMobi
JULY 17, 2020
In this conversation, we talked about the current state of search advertising, what Indians are searching for during the lockdown and the many advantages of Microsoft search, among other topics. Search advertising is a lot more based on keyword focused queries, so it is extremely targeted towards its user.
Smart-Hub
AUGUST 23, 2023
The Economist used data from their website, including floodlight tags, which allowed the creation of retargeting lists of previous users and in-market segments. It was voted the most-liked campaign in Cannes and assigned a 91% (exceptional) brand score by the research firm System1.
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AdvertiseMint
OCTOBER 19, 2023
Search Engine Advertising We all turn to search engines like Google when we need to know something or find something online. Tapping into paid search advertising is a prime way to get your business in front of people actively looking for what you sell. Increase brand awareness? Get more sales leads?
Single Grain
JUNE 19, 2023
With text, display, and video advertising, businesses can create compelling ads and target their audience. This article will discuss the many benefits of Google Ads, including how this advertising option can increase brand awareness and help you conquer the competition. Investing in a retargeting campaign is worth it.
Single Grain
APRIL 12, 2023
Effective advertising strategies require a solid understanding of your target audience, defining your advertising objectives, selecting the appropriate digital channels (such as social media, search engines , email or display advertising), creating persuasive ad content, and measuring the success of the campaign.
Ad Wisey
MAY 13, 2022
Ad management platforms can help e-commerce businesses with many things, including budget management, sales growth, a better understanding of target audiences, increasing brand awareness, and more. 33% of marketers turn to paid advertising to boost their brand awareness. Retargeting. Want to see some proof?
Single Grain
APRIL 24, 2023
Buzzvil applied its lock-screen advertising method to create a highly visible and engaging ad campaign for the airline: The lock-screen ads featured stunning imagery of the airline’s destinations and offered users the opportunity to book a flight directly from their lock screen.
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