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How to Use Social Media to Substantially Improve Your SEO

Single Grain

In fact, 54% of social media users have searched for new brands and their products specifically through a social platform: Now, all good marketers know that social media plays an incredibly significant role in the marketing mix for both B2B and B2C organizations. But many fail to see the connection between social media and SEO.

SEO 100
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13 Benefits of Native Advertising to Amp Your Campaign

Single Grain

There are many benefits of native ads, such as increasing brand awareness and building trust among your audience. There are also some downsides of native ads to be aware of before investing in a campaign (we’ll cover those, too). Your brand can use lifestyle videos, such as this one from Giorgio Armani.

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8 Social Media Success Stories to Inspire You

Single Grain

The number of social media users worldwide is 3.484 billion , up 9% year over year. Omer Shai , Chief Marketing Officer at Wix, said that the campaign built brand awareness and that millions of users had interacted with the campaign online within 24 hours of seeing the video. What more could a fast food chain ask for?

Media 106
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How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Single Grain

If you haven’t done this already, here’s a quick set-up guide.). Slideshow : A looping video ad with up to 10 images. Instant Experience for Mobile : This makes your ad automatically take up the entire screen of the user’s mobile device, should your ad pop up. How to Create a Facebook Mobile Video Ad.

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How to Use Event Marketing to Generate Leads & Close Sales

Single Grain

In short, event marketing is a marketing strategy where a brand can promote itself and their products by holding an in-person event – such as a conference, networking meet-up or live version of your podcast – for its audience. Send them follow-up thank you emails or surveys and include links to your social media.

Pop-Up 101
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Navigating the World of Franchise Ads: A Comprehensive Guide

Single Grain

The answer is: Create a marketing strategy that includes online and offline advertising, social media marketing, search engine optimization (SEO), email marketing, and content marketing. Note that these franchises have demonstrated success in multiple markets, have strong brand recognition, and a history of franchisee support.

SEO 52
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How to Create the Ultimate Marketing Funnel (Templates Included)

Single Grain

A marketing funnel is a way of breaking down the customer journey all the way from the “awareness” stage (when they first learn about your business) to the “purchase” stage (when they’re ready to buy your product or service). Often funnels can also include post-purchase follow-ups which increase retention as well as cross- and up-sells.

Marketing 112